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NEWS ABOUT: 4/20

Pot Holiday Goes Mainstream

Goofy 'holiday' becomes touchstone for legalization advocates

(Newser) - Marijuana enthusiasts will toke up today in celebration of 420, the pot holiday that corresponds to the code for pot consumption across the nation, the Monitor reports. The term 420 was hatched in 1971 by a dozen high school pot smokers who used to meet at 4:20 in the... More »

Happy 4/20, Hollywood's Highest

Stars from Paris to Brad are probably celebrating today

(Newser) - We all know that Seth Rogen and the rest of Team Apatow are probably celebrating “Pot Day.” But what other celebs are joining them? In honor of 4/20, BuzzFeed compiled a list of Hollywood’s highest:
  • James Franco: “There's a reason he’s squinting in almost every
... More »

Dude...Where's My Sponsor?

As 4/20 nears holiday status, pot-smokers' festivities curry favor with advertisers

(Newser) - Major corporations are trying to see dollar signs through the haze of pot smoke hovering over this year's 4/20 stonerpalooza, as the pseudo-holiday gains national attention with its large, (idly) devoted following on college campuses. This year, festivities will include stoner cinema debuts like "Harold and Kumar Escape From... More »

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