Skip to: Content
Skip to: Site Navigation
Skip to: Search
SATURDAY, NOVEMBER 21, 2009
| Subscribe to Newser's RSS feeds RSS | Follow Newser on Twitter Twitter

NEWS ABOUT: Coca-Cola

Coca-Cola stories: 19 news summaries
not-so-mean joe greene

Steelers Legend Cops Award for 30-Year-Old Coke Ad

'Mean' Joe Greene, child co-star receive Clios 30 years later

Nov 16, 09 5:37 PM CST
(Newser) - Already a Hall of Fame-bound football player, Joe Greene of the Steelers became an advertising legend 30 years ago with the release of the Coca-Cola commercial that ends with him tossing his jersey to a starstruck young fan. The spot won the ad industry's highest honor, but the stars had... More »

MORE ABOUT:
advertising • Pittsburgh Steelers • commercials • Hall of Fame • Pittsburgh • Coca-Cola • television advertising • ads • pro football • Coke • Joe Greene • "Mean" Joe Greene • Tommy Okon • Clio Award • Pro Football Hall of Fame • Joe Greene Coke commercial

OPINION

Tiny Coke Can
Is the New
'Light' Cigarette

Sneaky 'portion control' advertising blitz a cynical ploy: Saletan

Oct 19, 09 5:15 PM CDT
(Newser) - The advertising blitz accompanying the release of Coca-Cola’s new 7.5 ounce “mini can” sounds suspiciously like the original pitch for light cigarettes, William Saletan writes. A company exec says the innovation “supports the idea of moderation and offers people yet another way to enjoy their favorite... More »

MORE ABOUT:
soda • calories • soft drinks • Coca-Cola • packaging • Coke • portion control • light cigarettes

New Facebook App Finds Your Long-Lost Twin

Coke is to Coke Zero as you are to this friend, app promises

Oct 8, 09 2:15 PM CDT
(Newser) - A Facebook app that promises to match you with the person in its network who looks most like you "is fun enough that it just might work," Christina Warren writes for Mashable. The app scans photos of you and photos of others who’ve signed up, and…voila!... More »

MORE ABOUT:
social networking • Facebook • digital photography • application • soft drinks • online friend • Coca-Cola • Coke Zero

 How 50 Cent Built His Empire 

Rapper made it to $150 million thanks to business tactics, not musical talent

Sep 17, 09 11:44 AM CDT
(Newser) - Believe it or not, it might do you good to take some business advice from shot-nine-times rapper 50 Cent. After all, it was business savvy more than rap music that helped build his $150 million empire. Business Insider takes a look at how he did it:
  • His endorsement
... More »

MORE ABOUT:
business • 50 Cent • Reebok • Pontiac • rapper • rap music • endorsement • fashion label • Coca-Cola • Jay-ZTV

OPINION

 The Worst Soft Drinks Ever 

Coke's Vio is only the latest in ill-conceived beverages

Aug 1, 09 5:15 AM CDT
(Newser) - Coke is currently testing Vio, a carbonated-milk drink it hopes will capture the US market—but Time is a little skeptical. Here are some other misbegotten beverage ideas:
  • Coors Rocky Mountain Sparkling Water. Prominent placement of the Coors logo made the company’s spring water look a lot
... More »

MORE ABOUT:
cocaine • list • beverages • soda • Thanksgiving • Molson Coors Brewing Co. • soft drinks • Coca-Cola • New Coke • Vio

 Coke Tests Milk Soft Drink in NY 

Trial period for 'Vio' will assess whether US is ready for carbonated milk beverages

Jul 27, 09 4:40 PM CDT
(Newser) - Coca-Cola has launched a consumer trial of Vio, a “vibrancy” soft drink that combines skimmed milk with a carbonated fruit soda, the Guardian reports. Vio is available only in New York as Coke measures demand for the beverage. Milk-based soft drinks are popular in Asia but have yet to... More »

MORE ABOUT:
New York • Coca Cola • beverages • soda • soft drinks • Coca-Cola • Coca-Cola Co • Vio

MARKET Open

 Earnings Send Stocks South 


Apr 21, 09 8:40 AM CDT
(Newser) - Stocks slid at the open this morning, after a rash of less-than-inspiring earnings reports from major companies. The Dow was down 30 points, as components Coca-Cola, Caterpillar, Dupont, and Merck all posted lousy first quarters. Caterpillar swung to a loss and slashed guidance, sending shares down 5%, while Dupont fell... More »

MORE ABOUT:
stock market • NASDAQ • Merck • Dow Jones • Caterpillar • S&P 500 • Coca-Cola

(Newser) - Pepsi may love President Obama—witness its Hope campaign—but the feeling doesn’t appear to be mutual, writes Michael Scherer in Time. In the White House, Diet Coke looks to be the drink of choice, with staffers such as Larry Summers and Robert Gibbs just two notable examples. For... More »

MORE ABOUT:
Pepsi • soda • Coca-Cola • Obama administration

 Scorn Bubbles Over 
 Venice-Coke Deal 

Outrage greets plan to install vending machines in lagoon city

Feb 24, 09 7:17 AM CST
(Newser) - The mayor of Venice has cut a $2.1 million deal with Coca-Cola to install dozens of vending machines, leading to angry charges that the company was "buying" the historic lagoon city. The city council has spent years passing ordinances to keep tourists from disrupting Venice's heritage, but in... More »

MORE ABOUT:
Italy • Venice • corporate sponsorship • Coca-Cola • Massimo Cacciari

Coke Will Drop 'Classic' Tag from Labels

Branding was unveiled after much-panned
New Coke experiment

Jan 30, 09 3:18 PM CST
(Newser) - If you’re still haunted by New Coke, fear no more: Coca-Cola plans to drop the “Classic” tag from its branding, ensuring that the original formula faces no more threats from upstart incarnations, the Atlanta Journal-Constitution reports. The “Classic” label, which was introduced in 1985, is “a... More »

MORE ABOUT:
soft drink bottles • Coca-Cola • consumers • New Coke

 The 10 Best Super Bowl Ads 

Animals, violence, catchphrases fuel success

Jan 27, 09 12:17 PM CST
(Newser) - Sure, the economy's in the toilet, but there’s always $3 million in the couch cushions for 30 seconds come Super Bowl time. But it remains to be seen whether this year’s crop stick to a reliable winning formula: Include “animals, potty humor, violence, celebrities, sentimentality,” or... More »

MORE ABOUT:
television • McDonald's • Super Bowl • Apple • commercials • Budweiser • Reebok • E Trade • Super Bowl ads • Coca-Cola • television advertising • Super Bowl XLIII

(Newser) - Tampa residents are the nation’s most caffeinated—and in the deepest denial about their addiction, reports Reuters. Though tops in ingesting caffeine-based pain relievers, "respondents in Tampa rank number one in saying they're least likely to be addicted to caffeine," said a rep for the company that... More »

MORE ABOUT:
Starbucks • coffee • caffeine • addiction • Seattle • Tampa • chocolate • Coca-Cola • polls

(Newser) - The FDA has warned Coca-Cola that Diet Coke Plus does not warrant the term “Plus.” Coke says its no-calorie drink is fortified with vitamins and minerals, hence the designation. No dice, says the FDA: It may have some supplements, but not enough to use the word, reports WebMD.... More »

MORE ABOUT:
FDA • snack foods • Coca-Cola • Diet Coke • Diet Coke Plus • fortified • misbranded

FDA OKs
Natural, No-Calorie Sweetener 

Coke, Pepsi will have stevia products soon

Dec 17, 08 7:22 PM CST
(Newser) - Get ready for a barrage of soft drinks and foods using the term stevia. The FDA today gave its blessing to use of the zero-calorie natural sweetener derived from the leaves of a South American bush, the Chicago Tribune reports. Coke and Pepsi will have drinks on the shelves soon,... More »

MORE ABOUT:
FDA • Pepsi • VitaminWater • stevia • beverages • sugar substitutes • Coca-Cola

Coke Bids $2.4B for Chinese Juice Company

Soft-drink giant looks
to capitalize on
Olympic afterglow

Sep 3, 08 10:12 AM CDT
(Newser) - Buoyed by its highly visible sponsorship role at the Beijing Olympics, Coca-Cola has made a $2.4 billion offer for a Chinese juice and nectar company, the Wall Street Journal reports. The deal would be the second-largest acquisition ever by the company, which has been expanding into non-carbonated beverages in... More »

MORE ABOUT:
China • mergers and acquisitions • 2008 Beijing Olympics • soft drinks • Coca-Cola • China Huiyuan Juice Group

 Tasty Hint of
 Coke Secret
 Pops Up in Ad

'Best spices' recipe hasn't change since 1886

Aug 7, 08 4:44 AM CDT
(Newser) - A new Coca-Cola ad campaign focuses on the drink's “no preservatives or artificial flavors,” revealing a tantaiizing hint about Coke's closely guarded secret recipe, writes the New York Times. The blend of “the best spices from around the world” hasn't changed since 1886—a fact the company... More »

MORE ABOUT:
advertising • recipes • Coca-Cola

Media Companies Brace as Advertising Slump Worsens

A slowing economy has prompted a sharp reduction in spending

Jul 28, 08 10:32 AM CDT
(Newser) - A major slump in advertising is moving beyond newspapers and radio and is now starting to hurt TV and the entire media industry, reports the Financial Times. Major advertisers—especially car dealers, airlines, and banks—are cutting back on marketing as the economy slows. And, analysts say, even the... More »

MORE ABOUT:
Viacom • CBS • General Motors • Warner Brothers • Coca-Cola

  Forget Sex, Crudeness Sells 

Madison Ave ditches wholesome toons for 'edginess' of 'Family Guy'

Jun 18, 08 10:10 AM CDT
(Newser) - Advertising execs usually like spokesmen to be safe, wholesome, family-friendly figures. So why the heck are the Griffins their new darlings? From Coca-Cola to Subway, everyone seems to be tapping the "Family Guy" clan, despite the show’s tendency to joke about sex, religion, AIDS, and other wholesome, family-friendly... More »

MORE ABOUT:
television • advertising • Subway • Family Guy • edgy • Coca-Cola

 Explosive Mentos-
 Coke Secret Uncapped 

What causes the YouTube phenom

Jun 16, 08 6:35 AM CDT
(Newser) - You've seen it on hit YouTube videos, but now young researchers have unlocked the secret of the volcanic reaction that occurs when Mentos are dropped into Diet Coke, ABC News reports. Students at Appalachian State University say the rough, dimply surface of the sinking candy disrupts the water molecules in... More »

MORE ABOUT:
Discovery Channel • New Scientist • MythBusters • Coca-Cola • Diet Coke • Tonya Coffey • Appalachian State University • gum arabic

19 Stories


from our news partners