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NEWS ABOUT: esoteric

More About:  niche long tail Anita Elberse Chris Anderson Wired culture Web 2.0

Is Web's 'Long Tail' Really a Tall Tale?

Harvard prof questions theory that Internet fuels boom for niche commerce

(Newser) - The "Long Tail" theory of the internet—that the Web's boundless democracy is enabling a boom in niche culture and commerce—is coming under fire just as its author releases the paperback version, Farhad Manjoo writes on Slate. After reviewing data that should back Chris Anderson's theory, a Harvard... More »

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