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Calling Trump a 'Health Hazard,' BuzzFeed Kills $1.3M Ad Deal

CEO: 'Trump campaign is directly opposed to freedoms of our employees'

(Newser) - There've been no shortage of complaints about how the media is handling the candidacy of Donald Trump—but now one media outlet is putting its advertising revenue where its mouth is and axing a deal to run ads this fall from the Republican National Committee. That outlet is BuzzFeed... More »

Time's Full-Page WSJ Ad Has Big Typo

Really, editor's?

(Newser) - Go big or go home, they say—though in this case, someone may be going home for good after a big mistake in a full-page ad in the Wall Street Journal. The Time Inc. promo for Motto , its new website geared toward millennial women, appeared in Tuesday's print edition... More »

Google Bans 'Deceptive' Ads for All Payday Loans

Some lenders say it's unfair to punish entire industry for predatory 'bad actors'

(Newser) - In a move that earned Google a big "huzzah!" from Wired , the company took a big step Wednesday against predatory lending practices. Starting July 13, no more ads will appear on the site for what it calls "deceptive" payday loans, the AP reports—the first time it'... More »

CBS Won't Run Ads for Redford Film Unflattering to CBS

Network won't be accepting advertising for movie based on Dan Rather debacle

(Newser) - CBS has refused to run advertising for Truth, the film starring Cate Blanchett and Robert Redford that revisits a painful episode in the network's past involving a discredited 2004 news story on former President George W. Bush's military service record. CBS has denounced the movie, which opens Friday,... More »

Get Ready for New Ads in Your Facebook App

Other companies' apps will be touted in your mobile News Feed

(Newser) - Could this be the way to solve Facebook's mobile revenue woes ? The company will soon offer a new kind of mobile advertising that will place ads for apps in users' mobile News Feeds, based on other apps that user has on his phone, reports the Wall Street Journal... More »

Arizona Bill Would Expose Airbrushed Ads

Photoshopped models would require disclaimer

(Newser) - If you're going to airbrush a woman in an ad, you must include a disclaimer exposing the wrinkle-hiding, curve-thinning lie—at least if an Arizona lawmaker gets her way. The proposed bill seeks to make it illegal in the state for advertisers to enhance a photograph without attaching a... More »

Enjoy Your Flight, But Good Luck Escaping Ads

Overhead bins, seat backs, and even safety videos are featuring commercials

(Newser) - Your next flight could feel like being stuck inside a commercial. Various US airlines, desperate for revenue, are beginning to cram advertising into every corner of their planes, including overhead bins, seat backs, napkins, flight attendants' aprons, and even through crew announcements and in-flight safety videos, reports USA Today . Delta,... More »

Microsoft Video Slams Snooping 'Gmail Man'

Pokes fun at Google for scanning your inbox

(Newser) - You’d never tolerate your mailman behaving the way Gmail does: That’s the message of a chuckle-inducing video—believed to be made by Microsoft—that takes direct aim at the email service’s advertising techniques. Mocking Gmail for scanning your inbox as a way to target advertising, the video... More »

Psychedelic Cat Food Commercial a Real Trip

The making of the Friskies 'Adventureland' spots, with turkey choreography

(Newser) - The insane "Adventureland" commercials for Friskies—which seem to suggest that your cat is dropping acid right there in the kitchen—took 6 months to produce and involved a cast of three cats and numerous humans, including a turkey-dance choreographer. The behind-the-scenes video about the making of the inescapable... More »

Steelers Legend Cops Award for 30-Year-Old Coke Ad

'Mean' Joe Greene, child co-star receive Clios 30 years later

(Newser) - Already a Hall of Fame-bound football player, Joe Greene of the Steelers became an advertising legend 30 years ago with the release of the Coca-Cola commercial that ends with him tossing his jersey to a starstruck young fan. The spot won the ad industry's highest honor, but the stars had... More »

Drinkability Bad—for Sales

Bud Light sales down 3% thanks to confusing campaign

(Newser) - From “I Love You, Man” to “Real Men of Genius,” Bud Light is known for its memorable—and funny—ad campaigns. Not so with its latest: The “Drinkability” campaign has brought with it a lack of laughs, as well as the brand’s first negative sales... More »

Google's Radio Ad Conquest Falls Flat

Automated advertising plan not music to industry's ears

(Newser) - Google has hit a stumbling block in its quest for world domination: A bid to “conquer radio” with its advertising program didn’t go as planned, and the firm is dropping the effort at the end of the month, the Wall Street Journal reports. The Internet giant bet its... More »

SnorgTees Girl Says It's All in the Smile

'Genuine smile' behind sales success, her popularity, Auburn student says

(Newser) - Alice Fraasa—better known as the SnorgTees girl—rejects the label of professional model even though her image hawking the shirts is ubiquitous on high-traffic websites. The Auburn senior tells BrandFreak she does the gig for fun and because she gets all the free T-shirts—with slogans such as "... More »

New TV Ads Can't Be Zapped

Messages built into TV pictures

(Newser) - Britain's leading ad-supported TV network is testing a new form of advertising that viewers can’t zap past, reports the Times of London. The new technology finds clear space in a video frame, such as blue sky or gray walls, and inserts an ad. It's being tested online before making... More »

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