J.C. Penney

10 Stories

New JCPenney Ad: We're Sorry, Come Back!

Hopes put-off customers will return for Mother's Day

(Newser) - It's what so many of us do after our relationships implode: beg the other to come back. Please! JCPenney is now trying the groveling route as well. The embattled retail empire has released a new ad that begins "It's no secret...," apologizes for its "mistakes,... More »

JC Penney CEO Gets 96% Pay Cut

Ron Johnson made less than $2M in 2012

(Newser) - Let's just say Ron Johnson's 2012 was not quite as good as his 2011. The JC Penney CEO worked just two months in 2011 and got $53.3 million for his troubles, the vast majority of it in stock; but last year his compensation was slashed a staggering... More »

4 Stores on the Brink in 2013

Best Buy, JC Penney, Sears, RadioShack have their work cut out for them

(Newser) - The retail world is changing, and some old-school giants are struggling to change with it. Today the Wall Street Journal took a look at four companies facing a do-or-die 2013:
  • Best Buy: People still go to Best Buy … to look at things they intend to buy on Amazon later.
... More »

JCPenney: OK, We'll Bring Back the Word 'Clearance'

Six months after launching new pricing strategy, a new pricing strategy

(Newser) - JCPenney has apparently realized the whole no-more-sales move was a bad one. With its stock down almost 40% this year, the store is backtracking on its six-month-old pricing strategy by introducing yet another pricing strategy. In February, the department store canned its hundreds of yearly sales in favor of a... More »

Why JCPenney's No-Coupon Experiment Is a Bust

People actually like sales, coupons: Brad Tuttle

(Newser) - JCPenney’s new plan —stop offering huge markdowns on inflated, “fake prices” in order to offer “fair and square” pricing—sounds good in theory. Prices start at least 40% lower than they had been, with no need for customers to take advantage of sales or coupons... More »

JC Penney's New Plan: an End to All Those Sales

...because every day will be a sale!

(Newser) - After attempting to woo bargain-hunters with 590 sales last year, JC Penney is officially doing away with them. But penny pinchers don't need to fret. The struggling chain's plan is to essentially make every day a sale by marking down all of its merchandise by 40% or more—... More »

JC Penney Yanks 'Too Pretty to Do Homework' T-Shirt

Sexist shirt pulled after online outcry

(Newser) - Credit the power of the Internet. An online outcry convinced JC Penney to stop selling a T-shirt for girls ages 7-10 emblazoned with the slogan: "I'm too pretty to do homework so my brother has to do it for me." The chain pulled the sexist shirt and... More »

JC Penney Ditching 'Big Book' Catalog

Oversize book was a relic in Internet age

(Newser) - Retailer JC Penney is discontinuing its Big Book—the 1,000-page catalog as big as a telephone book—as customers increasingly buy from jcp.com. The Penney Big Book has long been a cultural fixture for many, but younger customers aren't following suit. "It was an outdated way of... More »

'Dowdy' JCPenney Tries to Take Manhattan

Penney's Brings Size 16 Back to NYC

(Newser) - JCPenney recently invaded Manhattan, “and the most frequent question on New York’s collective lips seems to be: Why?” writes Cintra Wilson in the Times. “Why would this dowdy Middle American entity waddle into Midtown in its big old shorts and flip-flops without even bothering to update its... More »

Cash Makes a Comeback

But cash isn't king for retailers, who'll likely see bigger drop in sales

(Newser) - Americans are reverting to cash for purchases in increasing numbers, according to top retailers Wal-Mart, Target and JC Penney. The shift away from credit is expected to further reduce spending by consumers—who will be limited to cash-on-hand purchases—not just during the holiday season, but during what could be... More »

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