Hot Topic

2 Stories

How Twilight Rescued Hot Topic

Goth retail mainstay is relevant again thanks to books, films

(Newser) - Like much of America, Ylan Q. Mui had forgotten all about Hot Topic, the mall mainstay for baby Goth merchandise—and then Twilight came along and made the store relevant again. The uber-popular vampire franchise “accomplished what the store had tried but failed to do: It made goth mainstream,... More »

For Teens Hip to the Recession, Cheap Is In

Abercrombie takes a back seat to discounts, value brands

(Newser) - For the oft-studied, rarely understood teen demographic, cheap is the new black. Teen spending is off 14% this spring, the New York Times reports, reflecting the larger economic crisis. But the recession has also caused a realignment among the stores teens find hip, as discounters and heavy promoters become popular... More »

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