elevator music

3 Stories

Here's How to Make Being on Hold Less Infuriating

Companies should play pop tunes, not elevator music: study

(Newser) - No one likes being on hold, and the elevator music that typically plays while you cool your heels doesn't enhance the experience. Fortunately, a new study is suggesting a solution, Time reports: Just change the music. We're already conditioned to find elevator music annoying, researcher Karen Niven says.... More »

Goodbye, Muzak: Brand Gets Retired

But elevator music isn't going away

(Newser) - Muzak is going away forever—but only in name. Parent company Mood Media is retiring the Muzak name this week as it updates the types of services it offers companies in the so-called "sensory marketing" field, reports the New York Times . You can still expect to hear "easy-listening"... More »

A Little Bit Cloudy, a Little Bit Rock 'n Roll

Weather Channel abandons smooth jazz for harder-edged music

(Newser) - The Weather Channel has ditched its familiar smooth jazz background music for the likes of the Rolling Stones—to the delight of watchers and advertisers alike. “People would have it on but they wouldn’t be watching and they wouldn’t be listening,” the exec who pushed the... More »

3 Stories