(Newser) -
Johnny Cupcakes operates stores that sell cupcake-themed merchandise—shirts and stickers bearing a skull-and-crossbones logo with a cupcake instead of a skull—but not cupcakes. Johnny Cupcakes sells the
idea of cupcakes, a symbol of an uncomplicated, untouchable childhood pleasure, safe from the stresses of adult life, writes Jennie Yabroff
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