Upstarts move in while Mattel hits back
(Newser) -
Barbie remains the best-selling doll in the world, but she's in a dogfight. Mattel is banking on a new iteration—complete with 12 movable joints—called “Fashionista Barbie” to combat incursions from the likes of Spin Master's “Liv” dolls, and MGA’s “Moxie Girlz.” The
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