brand name

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That Trader Joe's Snack May Be More Familiar Than You Think

PepsiCo, Frito-Lay, or other big brand names might be behind your favorite TJ items

(Newser) - If you've ever eaten a Trader Joe's product and thought, "Huh, this tastes almost exactly like the brand-name version of the same product," you're probably right. Brands—including, in some cases, major ones like PepsiCo—often supply their products to Trader Joe's, which then... More »

Despite Haters, Kim Kardashian's Brand Soars

To many consumers, she's an entrepreneur

(Newser) - Kim Kardashian is nothing if not polarizing. A New York Times profile acknowledges that for every person who hates her (her fans are "classless, tasteless, and clueless sheep," says one) there are many more who will follow her on Twitter, wear her clothes, buy products she's endorsed, and... More »

Consumer Reports: Try Generic Brand Foods

They frequently beat brand names on taste

(Newser) - Consumer Reports offers some age-old advice the next time you're cruising the grocery aisle: Don't pay for the brand name. It recently sampled 21 food products and found that generic brands beat or tied the brand-name version in taste on 14 of them. Campbell's Chicken Noodle Soup, for instance, lost... More »

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