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NEWS ABOUT: direct mail

Post Office's Salvation: Junk Mail?

Er, 'advertising mail,' that is

(Newser) - Heroically riding in to save the US Postal Service, it's ... junk mail? Yes, the USPS is focusing on advertising mail—"we don't call it junk mail," notes Postmaster General Patrick Donahoe—to boost its business, reaching out to businesses to send more of their "pitches"... More »

Citi Goes Wild With Credit Card Offers

Have they sent you one yet?

(Newser) - Citigroup is moving aggressively to expand its credit card business, hoping to capitalize on rivals who are toning down their efforts in the area. The bank sent out a whopping 346 million card offers to North American customers in the third quarter alone—which, the Wall Street Journal observes, is... More »

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