Tootsie Roll

4 Stories

Here's How Many Licks Get You to Tootsie Pop's Center

Scientists learn the answer while investigating action of water

(Newser) - In the classic commercial asking how many licks it takes "to get to the Tootsie Roll center of a Tootsie Pop," the conclusion was: "The world may never know." Turns out that was wrong—scientists have figured out how many licks are required, though the figure... More »

Tootsie Roll CEO Dead at 95

Melvin Gordon worked a full schedule until last month

(Newser) - Melvin Gordon, who led Tootsie Roll Industries for more than five decades, has died at age 95. Gordon, the company's chairman and CEO, died yesterday in Boston after a brief illness, says Brooke Vane, a spokeswoman for the company's public relations firm. Gordon ran the Chicago-based confectioner for... More »

New E-Cig Ruckus: Thin Mint, Tootsie Roll Flavors

Manufacturers not thrilled their brands being used in e-liquids

(Newser) - Owners of brands geared toward children of all ages are battling to keep notable names like Thin Mint, Tootsie Roll and Cinnamon Toast Crunch off the flavored nicotine used in electronic cigarettes. General Mills Inc., the Girl Scouts of the USA, and Tootsie Roll Industries Inc. are among several companies... More »

Veil of Secrecy Hangs Over Tootsie Roll Industries

Elderly CEO won't hint at succession plans

(Newser) - What's going on at Tootsie Roll Industries? The world may never know, at least if the company's elderly executives have their way. Tootsie Roll refuses to talk to journalists, won't hold quarterly earnings calls, and sends out poorly-scanned PDFs as earnings releases, the Wall Street Journal observes.... More »

4 Stories