(Newser) -
Richard Rosenblatt doesn’t work in Silicon Valley and few people, even there, know his name. But in just 2 years his Demand Media has become a huge player, backed by $355 million in private investment, and pulling in nearly $200 million in revenue this year, the Los Angeles Times reports. His big idea is, well, a small one: eat up thousands of niche social-networking websites, the so-called Long Tail of the Internet, and create tailored content that draws the faithful, and by extension, the advertisers.
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