public relations

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Publicist Faces Claims of Sexual Misconduct From Female Musicians

'Dudes overlook it and keep hiring him'

(Newser) - The CEO of a PR firm representing many popular musicians—including Of Montreal, Killer Mike, GZA, and D'Angelo—has stepped down amid allegations of sexual misconduct and sexual assault from numerous women. New York Magazine reports the allegations against Heathcliff Berru of Life and Death PR started earlier this... More »

Top Firms: We Won't Work With Climate Deniers

PR companies take 1st public stand on the issue

(Newser) - A few of the world's most powerful public-relations companies say they won't launch campaigns that deny climate change—and most of those won't work with climate-change deniers at all, the Guardian reports. A survey conducted by the Guardian and the Climate Investigations Centre got responses from 10... More »

Chick-fil-A Spokesman Dies of Heart Attack

Donald Perry was a top PR exec with chain

(Newser) - A top public relations executive at Chick-fil-A has died of a heart attack amid the company's high-profile fight against gay marriage , reports Georgia's WRBL News3 . Donald Perry, who generally served as the company's spokesperson, died this morning. "Don was a member of our Chick-fil-A family for... More »

New Mexico: We Need a New Slogan

'Land of Enchantment' isn't doing the trick, say state officials

(Newser) - New Mexico has plenty to offer, but people just don't know much about it, say locals after watching tourism plummet almost 10% over the past three years. Now, the state is running a $2.5 million PR campaign to change people's perceptions of the state. "People think... More »

Ads of the Future: 'Intrusive,' 'Invasive'

Picture talking pill bottles and constant monitoring, writes Alex Poulos

(Newser) - If you think ads are inescapable now, just wait a few decades, writes Alex Poulos in the Boston Globe . Future generations will laugh at our primitive tech know-how; the question is “who will laugh last. And I’m afraid it won’t be the consumer,” he writes. Expect... More »

Koch Brothers Leap Into PR War

Brothers Charles and David step out of the shadows

(Newser) - Thrust into the spotlight after years of operating in the political shadows, Charles and David Koch are fighting back, Politico reports. They’ve hired a crack PR team that has worked with GOP heavy hitters like Sarah Palin and Arnold Schwarzenegger, and encouraged attendees of their uber-secret fundraising meeting to... More »

Who Is Getting Gulf Cleanup Contracts?

Review finds some oddball examples of big spending by feds

(Newser) - It might have been cheaper if the feds had plugged BP's blown wellhead with dollar bills—or so an early AP analysis of Uncle Sam's expenditures on the response and cleanup. Mind you, these details are for the first $142 million the government is disclosing, a small fraction; BP , however,... More »

BP's Tony Hayward Spends Day at Yacht Race

The gaffe-prone CEO causes another PR kerfuffle

(Newser) - The Internet is awash in "getting his life back" jokes. A day after being relieved of day-to-day duties on the Gulf spill, BP CEO Tony Hayward jetted overseas to watch his yacht (named "Bob") compete in a swank race off the coast of England, reports AP . As... More »

Mexico Hires PR Firm

Prez wants to clean up bloody image

(Newser) - Mexico has launched a huge PR campaign to persuade the world that despite the headlines, there's much more to the country than massacres and grisly drug cartel slayings. Over 23,000 people have died in drug-related violence since 2006, which is scaring off tourists and investors. "We are hiring... More »

How BP Can Rehab Its Image

Start by firing somebody, finish by not being 'BP' anymore

(Newser) - In the space of a few short months, BP's name has gone from evoking cheery green gas stations to conjuring up images of an oozing black mess. After the company gets the Gulf cleaned up, writes USA Today, it's time to get their image cleaned up. A to-do list:
  • Show
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BP Demands Changes to Prank Twitter Feed

They want it made clear that it's a fake

(Newser) - BP has asked Twitter to straighten out @BPGlobalPR , the hilariously snarky satirical feed specializing in messages like, “Doing our best to turn oil into oilinade. So far, the stuff tastes TERRIBLE.” BP has asked Twitter to force the feed to comply with the site’s impersonation policy, it... More »

BP Deserves Our Praise

Oil giant has actually responded pretty splendidly to crisis

(Newser) - Sure, it's easy to beat up on BP, which is ultimately responsible for a disaster that killed 11 people and is laying waste to the Gulf of Mexico's ecosystem. But "my purpose today is not to bury BP but to praise it," writes Steven Pearlstein of the Washington ... More »

Looking to Settle, Goldman Launches Lobbying Blitz

Firm steps up effort to woo lawmakers, repair battered image

(Newser) - Goldman Sachs' lobbying efforts have gone from cavalier to frenzied as it faces what could be the worst crisis in its history. The firm has assembled a high-powered team of Washington insiders to do battle, even as the New York Post reports that, in wake of the beating Goldman took... More »

How Foxy Knoxy Suckered America

US journalists were seduced by Amanda Knox's media machine

(Newser) - By the end of the Amanda Knox trial, the American media had been fully taken in by the soon-to-be-convicted murderer—but she didn't convince Barbie Latza Nadeau. In an excerpt from her upcoming book on the Daily Beast, Angel Face: The True Story of a Student Killer, Nadeau explains how... More »

Woods, Spin Doc Fleischer Part Ways

Former Bush flak won't spill on reasons

(Newser) - Tiger Woods is getting ready to get back on the golf course, but he won’t have Ari Fleischer to help spin off-the-course happenings any more. The former Bush press secretary confirmed last night’s Golf Channel report that he and Woods have parted company, but wouldn’t elaborate in... More »

Next Up: Selling Historic Reform to Skittish Public

Obama push to up bill's public approval starts now

(Newser) - Now that the bill has passed, on to the PR blitz: The White House is planning a multi-phase campaign to turn around public opinion of health care reform ahead of the midterm elections, in the hopes of backing the GOP into a corner. In the next few days President Obama... More »

Tiger Woods Hires Ari Fleischer, Plans Return

Bush's old PR guy reportedly helping with March 25 return

(Newser) - Tiger Woods is expected to return to golf at the Arnold Palmer Invitational on March 25, and he’s hired none other than former White House press secretary Ari Fleischer to help him plan the comeback. “They were in his living room this week going over a strategy for... More »

Assessing John Edwards' Comeback Chances

Atlantic polls image-makers on how to repair the damage

(Newser) - John Edwards’ public image hit new lows the past week, but the likes Richard Nixon, Eliot Spitzer, and Michael Milken have made successful comebacks, the Atlantic notes, in polling political spin doctors about Edwards’ comeback chances:
  • Bob Shrum: "The reality is so contrary to the image that he projected,
... More »

Toyota Faces Massive Ad Buy to Rescue Brand

Recall leaves company's reputation in tatters

(Newser) - Toyota is going to have to shell out for the biggest and best ad campaign in its history to have any hope of bouncing back from the recall disaster, ad industry execs say. The company—which is losing an estimated $400 million a week while sales and production are suspended—... More »

Google's Harsh Words for China Just Marketing

Company is doing poorly, and saw convenient rights-related out

(Newser) - The stand Google took against Chinese censorship and web-based malevolence yesterday is as much about the search giant’s self interest as any deep moral ideals, Sarah Lacy writes. “I’m not saying human rights didn’t play into the decision,” but it was surely an afterthought. First... More »

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