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NEWS ABOUT: public relations

NYT Cozied Up to Spitzer Staff Amid Scandal

Emails reveal friendly exchanges between reporters, sources

(Newser) - The New York Times may have broken the news that Eliot Spitzer had a prostitute problem, but it was awfully nice to Spitzer’s staff amid the scandal. Gawker used New York’s open records law to snag a huge number of emails between reporters and Spitzer’s people, and... More »

Pentagon Grades Reporters' War Coverage

Documents shed light on Defense efforts to shape news from Afghanistan

(Newser) - With a view to trying to influence coverage of the war in Afghanistan, the Pentagon is grading journalists’ work, the Stars and Stripes reports. The military newspaper says it has documents that counter official denials of the practice, with coverage rated as “positive,” “neutral,” or “... More »

Get Ready for Massive Leno PR Blitz

Get ready for Leno to be everywhere you look

(Newser) - Get ready for Jay—lots and lots of Jay. Though nearly 80% of viewers are aware that the Jay Leno Show is on the horizon, NBC is going to beat you over the head until you're drooling for its 10pm venture, the New York Times reports. A 24-hour webcam has... More »

MSNBC Will ID Analyst as PR Exec

(Newser) - From now on MSNBC will alert viewers that commentator Richard Wolffe also serves another boss—a high-powered Washington public relations and lobbying firm, where he works as a strategist. Executives made the decision following complaints that Wolffe may have pushed agendas for his clients under the guise of being an... More »

US Will Stop Releasing Afghan Insurgent Body Count

(Newser) - The US will no longer publish tallies of the number of enemies killed in Afghanistan, CNN reports. The body counts send the wrong message, says the top US military spokesman for the coalition, who ordered the change. The war is supposed to be about protecting civilians, he noted, not killing... More »

White House Strategy: All Obama, All the Time

(Newser) - By now, we’ve gotten a pretty good look at the White House’s PR playbook, and as you may have noticed, Barack Obama gets the ball a lot. The president is everywhere, Politico reports. He’s given more interviews than any other recent president had at this point in... More »

Why Ruth Is Our Punching Bag

She's the top target for Madoff attacks—thanks in part to gender, bad PR

(Newser) - Ruth Madoff “has become the primary punching bag for the media and the victims” of Bernie Madoff’s Ponzi scheme, “maligned more than any other Wall Street criminal’s wife in memory,” Sheelah Kolhatkar writes in New York—but are the attacks fair? We don’t know... More »

Court? Bah. Rihanna's Jewelry? Very Important.

'Shameless PR flacks' invoke Gawker blogger's ire

(Newser) - Sure, sure, Chris Brown copped a plea yesterday in his assault case. But more important, what was his victim wearing? Thanks to Michele Marie PR, you no longer have to wonder, the Cajun Boy blogs for Gawker. Who cares that Rihanna was in court “to testify against a man... More »

How Vick Can Get Back to NFL

Must show 'remorse' without moves looking 'choreographed'

(Newser) - Can Michael Vick overcome his dismal image and play again in the NFL? His high school coach thinks so—but it will require a serious, sustained effort from the quarterback convicted on dog-fighting charges, USA Today reports. “From a reputation standpoint,” says a crisis-management expert, “being inhumane... More »

How the Justice Confirmation Game is Played

Prepare for a spectacle as the 3 branches, special interests collide

(Newser) - The process of replacing David Souter has begun in earnest, so get ready for “Washington at its best (or worst, depending on your perspective),” writes Chris Cillizza of the Washington Post. All three branches of government, and a boatload of special interests and egos, will brawl it out... More »

How Obama Can Ensure Victory for His Justice

Vet Souter's successor like heck, and talk to all the right people

(Newser) - If Barack Obama wants to avoid a drawn out battle over his Supreme Court nominee, Mark Halperin has some advice:
  • Vet the nominee exhaustively, and if anything comes up, make sure it comes out early and favorably.
  • Be ready to play up “whatever Horatio Alger elements” of the nominee’
... More »

Bush Flak Lands PR Gig With Clinton Insider

Dana Perino will be 'chief issues counselor' at Mark Penn's firm

(Newser) - Dana Perino, President Bush’s last press secretary, is joining the public-relations juggernaut run by former Hillary Clinton pollster Mark Penn, the Wall Street Journal reports. As “chief issues counselor,” Perino, 36, will focus on strategy for coming fights on health care and energy. “She’s been... More »

You're Not Hollywood, A-Rod; Just Be Human

(Newser) - Alex Rodriguez’s troubles have less to do with what he’s done than who he is, Michael Rosenberg writes for Fox Sports. “We all know he is desperate to be liked,” Rosenberg writes. “And yet, everything he does to be liked makes people hate him.”... More »

'Clueless' Chris Brown's Spin Doctor Will Win Him No Points

Paris Hilton's flack is 'universally disliked'

(Newser) - It’s not surprising that “19 and clueless” Chris Brown needs help doing damage control, but the PR flack he hired to disentangle him from his domestic violence mess will “win Brown no points in public,” writes Roger Friedman for Fox News. Mike Sitrick, Paris Hilton’s... More »

Octuplet Mom Rules Out Reality Show

Another PR firm cuts ties, former publicist speaks out

(Newser) - Is a reality show in octu-mom Nadya Suleman’s future? “No, I think that's exploitation of my kids,” she told TMZ. Good thing that's her attitude, because yet another PR firm has denied having ties with the mother of 14, reports Access Hollywood. The president of Ambassador Agency,... More »

Financial PR Firms Walk a Thin Line

(Newser) - An insider trading case has exposed the potentially problematic relationship between PR companies and corporate clients, and it could have dire consequences for at least one firm, Reuters reports. A Lehman Brothers employee is charged with leaking merger information he got from his wife, a partner at the Brunswick Group... More »

SEC: Ex-Lehman Broker Stole Inside Info From Wife

$4.8m conspiracy earned cash, luxe rewards

(Newser) - A former Lehman Brothers broker was charged yesterday in a $4.8 million insider trading scheme built on his PR-exec wife’s knowledge of upcoming mergers, the AP reports. Matthew Devlin passed information to friends and associates (including former Playboy model Maria Checa), and won cash, luxury goods, and tuition... More »

Mickey Dee's Looks to Moms for Healthier Image

Gives 6 bloggers a peek at inner workings

(Newser) - McDonald's is trying to harness mom power to help shake its unhealthy image, reports the Washington Post. The burger joint has recruited six mothers to serve as "quality correspondents" and is giving them unprecedented access to the company's operations in the hope they will share their favorable findings about... More »

NATO Hires Coke Exec to Boost its Brand

Alliance hopes image makeover will prove to people it still matters

(Newser) - NATO: the Real Thing? The alliance is seeking an image makeover in the face of public apathy and has hired a Coca-Cola executive to help, reports the New York Times. Support for NATO has waned in many of its 26 member nations since the end of the Cold War, and... More »

Fox Unleashes Attack Dogs on Other Media

Station's PR team jumps at criticism 'like a political campaign'

(Newser) - The Fox News public relations machine makes no bones about skewering those it perceives as foes, writes David Carr in the New York Times. “At Fox News, media relations is a kind of rolling opposition research operation intended to keep reporters in line by feeding and sometimes maiming them,... More »

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