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SATURDAY, NOVEMBER 7, 2009
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NEWS ABOUT: advertising

advertising stories: 263 news summaries

1 - 20 of 263 Stories | 1 2 3 4 5 ... 14 Next >>

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 How to Dress 
 Like a Mad Man 

Opt for trimmer suits, skip the Borsalino

Nov 5, 09 2:36 AM CST
(Newser) - Want to look like Don Draper without being a dufus? Have no fear. New men's suits are sporting some of the same designs worn by the golden boys of the fictional ad agency on TV's hysterically popular Mad Men. "Men's suit styles have dramatically changed, and the styling of... More »

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fashion • advertising • Mad Men • Jon Hamm • advertising agency • men's suits

OPINION

 Shine a Light 
 on Sneaky TV 
 Product Placement 

Do you know when you're being sold something?

Oct 30, 09 10:49 AM CDT
(Newser) - You can tell when you’re watching a commercial, right? Not at all, writes NE Marsden , and that’s a huge problem. A new FTC measure seeks to expose the practice of paid consideration—“stealth advertising” is a better phrase—online by requiring bloggers and marketers to disclose remuneration,... More »

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entertainment • television • Internet • advertising • FCC • marketing • children • FTC • product placement • Federal Communications Commission • Federal Trade Commission

NOT FAMILY-GUY FRIENDLY

 Microsoft 
 Yanks Seth 
 MacFarlane 
 Sponsorship 

Windows pulls sponsorship of comedy special after watching it

Oct 27, 09 1:00 PM CDT
(Newser) - Apparently, Microsoft just can’t handle a good Holocaust joke. After attending a taping of Family Guy Presents: Seth and Alex’s Almost Live Comedy Show, the software giant has pulled its support, saying the content “was not a fit with the Windows brand.” The show, a... More »

MORE ABOUT:
Microsoft • advertising • Fox • Seth MacFarlane • corporate sponsorship

sausage and politics

Dems Helped Shape Health Industry Ad Campaign

Meeting raises questions about ties to big business

Oct 16, 09 11:19 AM CDT
(Newser) - Aides to President Obama and Max Baucus met with a variety of lobbyists for corporate health care companies on April 15, to help form two industry coalitions and launch a multimillion-dollar ad campaign, Politico has learned. Though both sides insist no quid pro quo was laid out, some participants say... More »

MORE ABOUT:
ethics • Barack Obama • advertising • pharma • health care industry • lobbying • lobbyists • health care reform • Max Baucus • special interests • US Senate • Obama administration • President Obama

 Disney Grumpy 
 About 'Ho White' Ads 

Aussie ale company rewrites fairy tale

Oct 16, 09 2:32 AM CDT
(Newser) - Once upon a time an Aussie ale company ad turned Snow White into "Ho White," and made Disney officials as angry as wicked witches. The not-so-virginal disheveled beauty blows smoke rings in bed with her little naked buddies including Filthy, Smarmy and Randy in the controversial ad for... More »

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Australia • advertising • business • Disney • fairy tales • Ho White • Snow White • ale

(Newser) - The blogosphere is buzzing with opprobrium for a promotional iPhone app. “Amp Up Before You Score,” as in Pepsi’s energy drink, gives guys tips on how to, well, “score” with different types of women. The advice ranges from banal—compute your carbon footprint to hit on... More »

MORE ABOUT:
social networking • advertising • Pepsi • energy drink • dating tips • iPhone applications • Amp • objectify

 Conn. Ad Aims 
 to Curb Underage 
 Drinking Early 

Billboard featuring baby, beer bottle draws some attention

Oct 6, 09 7:30 PM CDT
(Newser) - Connecticut health authorities are using a tried-and-true advertising technique to get their point across: use a baby. What’s got people talking, though, is that the baby is in an anti-underage-drinking billboard, and is being given a sip from a beer bottle. The photo of the baby is paired with... More »

MORE ABOUT:
advertising • beer • Connecticut • baby • underage drinking • NBC Local

OPINION

 Why Murdoch Must 
 Fire Glenn Beck 

Offensive as the Fox News host is, the bottom line is the bottom line

Oct 5, 09 6:44 PM CDT
(Newser) - Rupert Murdoch will eventually fire Glenn Beck from Fox News, though not directly because of "his continued assault on the president," writes Ben Cohen. True, Beck's "remarkable slew of accusations and innuendo does not reflect well on the network," but arguments about politics miss the point:... More »

MORE ABOUT:
television • Rupert Murdoch • advertising • Fox News • Fox • Glenn Beck • boycott • News Corp • Sky News

AD CAMPAIGN

 Dominatrix, 
 Levi Johnston 
 Sex Up Pistachios 

New commercials hope to erase recall stigma

Oct 5, 09 2:55 PM CDT
(Newser) - Can sex sell nuts? Pistachio growers sure hope so. With sales off more than 20% following last year’s nationwide recall, they’ve launched a risqué $15 million ad campaign. How risqué? In one ad, a real-life dominatrix cracks open a pistachio with a whip, USA Today reports.... More »

MORE ABOUT:
nutrition • advertising • diet • commercials • sexy • pistachios • nuts

ANALYSIS

Watch an Ad, Get an MP3 Download: Genius or Goof?

Free All Music is innovative, but still might not work

Oct 2, 09 2:34 PM CDT
(Newser) - A new site thinks it has the answer the music industry’s woes: Free All Music will allow users to download a high-quality mp3 with no copy restrictions in exchange for watching a 15-second video ad of their choosing. The site then takes a user’s handle and uses it... More »

MORE ABOUT:
music • music industry • music downloads • advertising • iTunes • digital downloads • MP3 • MP3s • Free All Music

Strip Club's Ad Pokes Fun
at Hermaphrodite Runner

'No need for gender testing!' billboard draws complaints

Sep 30, 09 10:43 PM CDT
(Newser) - A strip club’s seemingly obvious reference to the South African runner revealed to be a hermaphrodite is, predictably, drawing complaints—though the club’s owner says his billboard proclaiming “No need for gender testing!” underneath a busty model isn’t a stab at Caster Semenya. Lolly Jackson... More »

MORE ABOUT:
advertising • South Africa • strip club • athletics • hermaphrodite • billboards • Caster Semenya • gender test • Leonard Chuene • Teazers • Lolly Jackson

 Matador Puts 
 Gay Drink Ad 
 on Cape 

Spaniard breaks with macho tradition, and how

Sep 24, 09 2:04 PM CDT
(Newser) - Joselito Ortega is breaking more boundaries than one. The little-known Spanish matador will be advertising his new sponsor on his cape while in the ring, an unheard-of break with tradition. Then there’s the sponsor itself, a club-scene energy drink called (seriously) “Gay Up.” It’s not exactly... More »

MORE ABOUT:
advertising • bullfighting • matador • gay • Joselito Ortega

 Underwater Billboards? 
 They're Suspicious in Seattle 

Seafood standby heavily promoting 'recently' discovered underwater ad campaign

Sep 18, 09 9:30 PM CDT
(Newser) - After unearthing plans laid long ago by its founder, a legendary Seattle seafood restaurant is pulling underwater advertising billboards out of Puget Sound—though Ivar’s accompanying advertising blitz and founder Ivar Haglund’s notorious record of self-promotion have residents smelling something fishy, the Times reports. “If I was... More »

MORE ABOUT:
advertising • Seattle • hoax • underwater • Puget Sound • salvage • Ivar's • Ivar Haglund

 Facebook Makes Money At Last 

Social networking site hits profitability ahead of schedule

Sep 16, 09 8:55 AM CDT
(Newser) - After mountains of hype, Facebook has joined the ranks of profitable enterprises, despite an advertising model that Ad Age describes as “nascent.” Mark Zuckerberg announced yesterday that the social site had passed the 300 million registered-user mark and become “cash-flow positive” last quarter. That actually puts... More »

MORE ABOUT:
social networking • advertising • Facebook • profits • social media

 PC Marketing Drops 
 the Technobabble 

'Fact tags' only confused customers: Intel exec

Sep 12, 09 10:54 AM CDT
(Newser) - PC makers seem to have gotten the hint and are beginning to hawk their wares not with dazzling technobabble but with information useful to the average consumer, the New York Times reports. For years, tech concerns have touted their achievements in impenetrable language on “fact tags” (DDR2 RAM,... More »

MORE ABOUT:
advertising • Intel • Apple • Macintosh • computer chip • consumer electronics • AMD • PC makers • personal computers • technical

New Twitter Rules 'Leave the Door Open' for Ads

Microblogger makes users' ownership of tweets explicit

Sep 11, 09 12:33 PM CDT
(Newser) - Twitter’s new terms of service allow advertising, although the company has not proposed or implemented any yet, the East Bay Business Times reports. "We leave the door open for advertising. We'd like to keep our options open, as we've said before," wrote creative director Biz Stone. The... More »

MORE ABOUT:
advertising • online advertising • banner ads • Twitter • tweet • microblogging • social media

Tweet a Commercial,
Make a Quick Buck

Twitterverse split on ethics of Sponsored Tweets

Sep 2, 09 5:54 PM CDT
(Newser) - A new company is brokering deals between businesses and Twitterers who want to make a few extra bucks plugging products, Time reports. The founder of the website Sponsored Tweets says 7,000 enterprising Twitterers have signed up for the service in its first month. Twitterers get paid based on... More »

MORE ABOUT:
social networking • Internet • advertising • buzz • Kmart • Twitter • tweet • sponsor

 Wildlife Group Disowns 9/11 Ad 

WWF actually rejected 9/11-themed advertisement

Sep 2, 09 11:28 AM CDT
(Newser) - The World Wildlife Fund has been blasted for an ad bearing its logo that shows a slew of planes bearing down on New York City. The latest twist: WWF never authorized it. In fact, it's just a spec ad created by a Brazil agency that was quickly rejected by the... More »

MORE ABOUT:
advertising • Manhattan • World Wildlife Fund • offensive • 9/11 attacks

 Mad Men Gets 4th Season 


Sep 1, 09 8:23 PM CDT
(AP) - AMC television is advertising the good news for Mad Men—the 1960s Madison Avenue drama will return for a fourth season. The series debuted as a low-rated, critical darling but has seen its audience grow at the start of its third season. The early renewal lets viewers know the retro... More »

MORE ABOUT:
entertainment • advertising • AMC • Emmy Awards • Madison Avenue • Mad Men • drama

opinion

 'Tasteless' WWF 
 Ad Exploits 9/11 

World Wildlife Fund uses attacks to prove environmental point

Sep 1, 09 12:50 PM CDT
(Newser) - The World Wildlife Fund roars right into "tasteless" territory with a new ad that plays off the 9/11 anniversary, writes David Gianatasio in the AdFreak blog of Adweek. The print ad shows hundreds of planes converging on lower Manhattan with copy that reads: "The tsunami killed 100 times... More »

MORE ABOUT:
tsunami • advertising • global warming • World Wildlife Fund • 9/11 attacks

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