Why Starbucks' New Cup Is Sparking Outrage

Snowmen? Snowflakes? Ice skates? Not this year
By Neal Colgrass,  Newser Staff
Posted Nov 8, 2015 6:00 PM CST
Why Some Christians Hate Starbucks' New Cup
Starbucks red holiday cups, 2015.   (Starbucks)

'Tis the season to be jolly? Not all Starbucks customers would agree after seeing the company's latest holiday-themed cup, Refinery 29 reports. The serving cup—which Starbucks rolls out with a new design every November—boasts two shades of red rather than the usual Christmas imagery, such as ice skates, snowflakes, or a snowman. Reaction is mixed, but some customers are calling them too plain, while conservative Christians are claiming that their most celebrated annual holiday is under attack, Buzzfeed reports:

But others are rallying to Starbucks' defense on Twitter:

  • Tis the season of religious outrage. Mad about coffee cups, but not poverty, hunger, & sickness. Got it—Stonekettle (@Stonekettle) November 8, 2015
  • If doesn't have books on their cups for Nat'l Library Week, it means they hate libraries. And literacy. And kittens. —Andy (@wawoodworth) November 8, 2015
Starbuck's official explanation for the minimalist, two-toned cups? "In the past, we have told stories with our holiday cups designs," says Jeffrey Fields, Starbucks vice president of design and content, in a press release. "This year we wanted to usher in the holidays with a purity of design that welcomes all of our stories." (Click to watch an epic Starbucks barista meltdown.)

Get the news faster.
Tap to install our app.
Install the Newser News app
in two easy steps:
1. Tap in your navigation bar.
2. Tap to Add to Home Screen.