Coca Cola

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Coca-Cola Just Fell Off the Wagon

Its first foray into boozy drinks, Fizzy Lemon-Do, will be available only in Japan

(Newser) - For 132 years, Coca-Cola has stuck to non-alcoholic beverages. No more. On Monday, the company introduced three fizzy lemon drinks in 3%, 5%, and 7% alcohol on the Japanese island of Kyushu, home to 13 million people. Coca-Cola's Lemon-Do falls into Japan's popular "chuhai" category, drinks that...

Conservatives Erupt Over Coke's Multicultural Ad

Responses to Super Bowl commercial ring out

(Newser) - Hoo boy. Coca-Cola ran a Super Bowl commercial featuring "America the Beautiful" being sung in English, Arabic, Spanish, and other languages, and not everyone is pleased:
  • The song is "a deeply Christian patriotic anthem whose theme is unity," writes Michael Patrick Leahy for Breitbart , pointing out that

Farmer Ad Was a YouTube Remake

And more fallout from last night's Super Bowl ads

(Newser) - People are still talking about the ads that aired during last night's Super Bowl. Here are some of the stories that caught our eye:
  • Dodge's show-stopping "God Made a Farmer" looked awfully familiar to David Haglund at Slate : It's nearly identical to a ad

Consumers Revolt Over White Coke Cans

Outcry over holiday cans leads Coca-Cola to backtrack

(Newser) - The Wall Street Journal today brings us the very definition of a first-world problem with its report on the reaction to Coca-Cola's white holiday cans. Coke has always released special seasonal cans, but this is the first year the company has opted to put its classic soda in a...

Warhol Coke Piece Sells for a Fizzy $33M

Work sells beyond Sotheby's estimate, capping $222M sale

(Newser) - Recession? What recession? It's apparently not happening in the world of art auctions, where Andy Warhol's Large Coca-Cola went for a fizzy $33 million to cap a $222 million pop art sale at Sotheby's in New York. The auction also included top-selling works by Mark Rothko, Roy Lichtenstein, and Willem...

Facebook Hit With 'Truth About Coke' Scam

Whatever you do, don't click on 'horrific video'

(Newser) - If one of your Facebook friends posts a link to a video that promises to reveal “the TRUTH about Coke!!!” do NOT click on it. The link has been spreading around Facebook, accompanied by a message that reads, “I am part of the 98.0% of people...

Pepsi Won't Field Super Bowl Ads

Beverage maker focusing on integrated digital campaign instead

(Newser) - Pepsi will end its 23-year advertising presence on the Super Bowl telecast to focus on a cross-platform marketing push with a strong digital component. The company was quick to spin the retreat, which will leave the broadcast wide open to archrival Coca-Cola. “The Super Bowl broadcast can be an...

Coke, Costco Bury the Hatchet

Bulk retailer, beverage titan reconcile pricing dispute

(Newser) - Coca-Cola and Costco have ironed out a pricing dispute that kept the warehouse chain from restocking its shelves with the soda titan's products for over a month. Coke devotees should be seeing their favorite beverages at the stores soon, Costco CFO Richard Galanti said. "Our sign on shelves—'Until...

Coke Tests Milk Soft Drink in NY

Trial period for 'Vio' will assess whether US is ready for carbonated milk beverages

(Newser) - Coca-Cola has launched a consumer trial of Vio, a “vibrancy” soft drink that combines skimmed milk with a carbonated fruit soda, the Guardian reports. Vio is available only in New York as Coke measures demand for the beverage. Milk-based soft drinks are popular in Asia but have yet to...

Stevia Sets Sights on Sweetener Market

'Natural' substitute an advertiser's dream

(Newser) - The arrival of stevia, a new artificial sweetener approved by the FDA in December, will likely upend the fake-sugar market, the New York Times reports. Sweet ’N Low, Equal, and Splenda have fought to stalemate of sorts, but stevia brings a huge advantage: Because it comes from a plant,...

Coke Must Run Corrected Ads in Australia

(Newser) - Coke has to run a series of we-goofed ads in Australia after asserting in a recent campaign that the soft drink doesn’t rot teeth, make you fat, or contain much caffeine, the Australian reports. “The moment we saw the ad our eyebrows were raised and that turned to...

NY Guv Seeks 'Obesity Tax' on Soft Drinks

Tax on 'liquid candy' would raise $404M

(Newser) - New Yorkers with a hankering for the “Real Thing” may be paying 15% extra if lawmakers pass Gov. David Paterson's proposal to add an “obesity tax” on non-diet soda, reports the New York Daily News. The state’s doctors said the move—which could raise $404 million—would...

Volatile Day Ends With Gains

Utilities, energy spur late rally that leaves Dow up 172

(Newser) - Stocks saw wild triple-digit swings today before closing with gains, MarketWatch reports. Many earnings reports were poor, and weekly jobless claims spiked, but investors also found bright spots amid the gloom. The Dow rose 172.04 to 8,691.25. The Nasdaq fell 11.84 to 1,603.91, but...

Big Bucks Flock to Beijing

(Newser) - The Beijing Olympics are a celebration of sport, for sure, but they are happening in China, which makes them a business opportunity unlike earlier Games. Folks with deep pockets are converging on the capital to wheel and deal, with an eye to the emerging middle-class market of some 300 million...

Credit Woes Move Bank to Offload $2B in Coke Shares

Cola's secret formula kept in SunTrust vault

(Newser) - Continuing credit losses have prompted SunTrust Bank to offload its 43.6 million shares of Coca-Cola, breaking ties with the soft-drink maker that stretch more than 90 years and include a copy of the cola’s secret recipe stored in the bank’s Atlanta vault, the Guardian reports. SunTrust’s...

New Soda Sizes Aim to Cap Fizzling Sales

Coke, Pepsi try out alternatives to 20-ounce bottle

(Newser) - Coke and Pepsi are testing new bottle sizes in an effort to boost deflating soda sales, reports the Wall Street Journal. Coke pulled 20-ounce bottles of Coca-Cola, Diet Coke, Coke and other drinks from Virginia convenience store shelves this week and re-stocked them with 16-ounce and 24-ounce bottles. Pepsi plans...

Olympic Protesters Zero In on Sponsors

Tibet, Darfur activists lobby corporations, with some success

(Newser) - As the Beijing Olympics approach, advocates for a free Tibet and peace in Darfur are trying to hit the Games where it hurts: in the wallet. A coalition of groups has been petitioning the corporations that are sponsoring this year's Olympics to press China on their behalf. The strategy seems...

China Protests Singe Torch Sponsor Lenovo

Computer maker invested $100M; 'didn't anticipate' brouhaha

(Newser) - Lenovo execs were hoping for some major branding momentum from winning the Olympic torch design competition—not to mention from plunking down some $100 million as sponsors of the 2008 Beijing Games. What they got was anti-China vitriol that has accompanied the torch around the globe, and a marketing campaign...

2007's Weirdest at-Work Hijinks

Some crazy stuff happened at the office in 2007

(Newser) - Not everyone burns down the office in retaliation over a lost stapler, a la Office Space's Milton, but some pretty strange stuff goes on at work. The weirdest occurrences of 2007, according to CNN:
  1. Worker eats 32 vending-machine items to win bet with co-workers (and $300 for charity).
  2. Pepsi worker

Good Grief! Peanuts Writer Was Depressive

New biography depicts buried rage of comic artist

(Newser) - Charles Shulz hid his dark side amid tales of Charlie, Lucy, Linus and Snoopy, according to a new biography. Snoopy's romance was secretly Shulz's extramarital affair, and Charlie Brown was victim to the very buried rage that Shulz took out on others. An old pal confirmed this dark portrayal, writing...

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