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OFF THE GRID

Sarah Palin and Levi Johnston: How They Took America

Nov 2, 09 | 8:40 AM   byMichael Wolff
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Of all the outcomes of the 2008 presidential election, the strangest, beyond the rise of Sarah Palin herself, is the success of Levi Johnston.

He, in fact, may be the antidote to her rise, dogging her with his smile and his scabrous asides.

Or, as likely, they enable each other. Both stoke the other’s publicity machine. Levi wouldn’t be anything without Sarah. Sarah might well have been just an ordinary failed VP candidate were it not for the too-late-to-do-anything-about-it revelation that Levi had gotten 17-year-old Bristol pregnant. That’s the story that most rescued Palin from political mediocrity and VP invisibility.

Hers was an anarchic move, not telling the McCain people of the slightly more than problematic fact that she had a pregnant teenage daughter: She decided to just let the chips fall as they may. It was a decision that produced an anarchic result: Levi himself.

She unleashed him.

It actually seemed, initially, that she had flattened him. In shot-gun fashion, the Palins appeared to have secured Levi’s cooperation and submission. Levi would—and this seemed to warm the heart of a not-unsizeable electoral minority—do the right thing.

Except that plan clearly wasn’t figuring in the true nature of Levi Johnston. It is another element of the Palin risk-taking temperament and anarchicness—she might rightly be described as the nation’s first major anarcho-conservative politician—that she built this domestic-political fantasy around somebody her family undoubtedly had reason to believe was uncontrollable.

Or perhaps they didn’t. Maybe they saw him just for what he obviously was, some stupid, minor, local doofus, and missed the more salient point that he was a stupid, minor, local doofus who got the joke about himself.

Of course, it may not even be Levi who got the joke. He’s surrounded now by retinues of handlers and publicity strategists who are marketing the irony that is Levi—although, to be fair, such retinues are usually not known for their sense of humor, and this Levi rollout is riotous.

A pressing American political question is about how far Sarah Palin might ultimately go. As relevant is how big Levi Johnston might get.

I don’t think at this point it’s quite possible to say who, in terms of American archetypes and media success, will come out ahead.

More of Newser founder Michael Wolff's articles and commentary can be found at VanityFair.com, where he writes a regular column. He can be emailed at michael@newser.com. You can also follow him on Twitter: www.twitter.com/NewserColumns.
24 comments
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Cat-Lover
Nov 2, 09 12:29 PM CST
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citygirl
Nov 2, 09 1:37 PM CST
Unbelievable that a serious journalist is discussing either one of them in that contest. Who cares?? Reply
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citygirl
Nov 2, 09 3:51 PM CST
"context", not "contest"
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MichaelWolff
Nov 2, 09 4:09 PM CST
I hope I'm not too serious.
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citygirl
Nov 2, 09 4:40 PM CST
Yep, hope it's your flirty and bubbly side
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deebles
Nov 2, 09 8:56 PM CST
Love the Sacco Vanzetti Palin. She is unique. I never understood how. I think she might be a female Roy Coen. And, that makes Levi just the bitch. Love it when history and current events mesh.
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bewilderbeast1
Nov 5, 09 1:37 PM CST
MW: I'm terrified that you end up being a prophet. SP wins office, LJ wins oscar.
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rectonoverso
Nov 2, 09 3:39 PM CST
Not sure Johnston is as stupid you think he is, but sure this story is not worth wasting time on. Reply
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MichaelWolff
Nov 2, 09 4:07 PM CST
He seems like a great character to me. Reply
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citygirl
Nov 2, 09 4:41 PM CST
Great character? Have you ever been to a trailer park, Michael?
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MichaelWolff
Nov 2, 09 4:50 PM CST
Point. But what I'm suggesting is that he seems to understand the humor of his trailer park charm (as it were).
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citygirl
Nov 2, 09 4:56 PM CST
He understands that he can make some money at the moment.
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MichaelWolff
Nov 2, 09 5:09 PM CST
That's called seizing the day.
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geneparmesan
Nov 2, 09 4:13 PM CST
The media seems to make all kinds of 'fcukable' morons into overexposed non-celebrities. Sarah and Levi are only as famous as they are because of their sex appeal, which rarely comes with a brain. Reply
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MichaelWolff
Nov 2, 09 4:51 PM CST
And yet sex appeal ain't nothin.
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geneparmesan
Nov 2, 09 5:09 PM CST
Sex appeal aint nothin when your trying to sell magazines, it's gold. But in the national political scene, it can add nothing but the inclusion of folks that make serious decisions based on who they might want to bang. Is that good for...anyone? Your right about Sarah having no one to blame about Levi other than herself. She 'made' him, so to speak, and unfortunately for her, he can speak, and he is. But no one would know or care if she hadn't paraded him about with her family on a stage at the Republican National Convention. Reply
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lauriec
Nov 2, 09 5:43 PM CST
every time I look at him I want to throw up in my mouth, just a little. & every time I look at her, I feel myself slipping into a coma. Is it just me, or do any of you react negatively to ALL these horrible people who are all OVER our TV's, every freakin nite!??? Between the Gosselins & the Heene Hyenas, & the Lamas & the just too many to count, Kardashians....Im forced to watch nothing but Law & Order reruns..all day...every day. I used to love television...These idiots have ruined it for me. Along with all those "weird" politicians. jmo...liz Reply
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citygirl
Nov 3, 09 7:53 AM CST
Law & Order reruns rule, nothing else to watch except "Bored to death" on HBO.
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Monjubikahn
Nov 9, 09 9:45 PM CST
John Luke Piccard said that we did away with TV over 300 years ago. We do more meaningful things now. We improve ourselves. TV is voyeuristic. Do you enjoy watching?
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DeniseVB
Nov 2, 09 6:00 PM CST
I'm hoping I'm right in thinking Mr. WolfF, aka Media's Robin Hood, is being snarky? I only come to Newser to read about Sarah, Levi and Balloon Boy, doncha' know I can't read about them anywhere else ;) Reply
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pj4311
Nov 5, 09 3:39 PM CST
" the nation’s first major anarcho-conservative politician" That's clever. At least someone is trying to figure out what's going on. She's unpredictable and the media love it. Reply
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Monjubikahn
Nov 9, 09 9:47 PM CST
She is the Alaskan version of Calamity Jane the cute sister of Buffalo Bill Jr.
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schmidtkoff
Nov 8, 09 10:03 AM CST
they are both media whores. both coupling sex appeal with juicy yet acerbic tidbits that americans lap up. a danse macabre. Reply
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Monjubikahn
Nov 9, 09 9:53 PM CST
A socio-political sado-masachistic seduction of the American conscience. "We should be the subject of their dreams." Do you think that my pants are too tight . Do you think that I'm creepy. Do you think that I dream through the night of holding you near me. Seductive and dangerous. Be afraid. Be very afraid. Reply
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