Google is set to launch its hush-hush rival to Facebook next month. Code-named “Maka-Maka,” the watershed social networking service will introduce a completely open source platform and a slew of new applications. Details are scarce, but the vision is a social layer that combines all of Google’s existing services—think GoogleChat, iGoogle, Orkut—and incorporates outside data, TechCrunch reports.
The grand Maka-Maka plan won’t come out all at once, and the first peek, expected sometime next week, will only try to match its competitors. The potentially Facebook-killing applications—which make piles of Google data available to outside developers and allow importing of Friendster, Twitter, or Digg information—won’t be unleashed on unwitting consumers quite yet.