'Too Sexy' Serena Video Game Ad Yanked

Crotch shots, cleavage, lusty grunts put new spin on video game
By Mary Papenfuss,  Newser Staff
Posted Mar 25, 2011 3:25 AM CDT
Updated Mar 25, 2011 6:10 AM CDT

A gasping, rock-hard-bodied Serena Williams might be slamming balls against an opponent wearing S&M-style duds in a new video, but the message is loud and clear: sex. In fact, the champ's new ad for the Top Spin 4 video game is so hot that the game manufacturer has decided not to release it on TV, sources tell Joystiq. That's why scads of viewers are turning to YouTube instead to get a whole new spin on heavy breathing. In the 60-second ad for the tennis game, the leotard-clad Williams, deemed the "world's sexiest tennis player," faces off against actress Rileah Vanderbilt, the "world's sexiest tennis gamer."

The tete-a-tete is peppered with lusty grunts, flaming explosions, cleavage flashes, and a spurting something. "You realize this is a fantasy, right?" Williams purrs at the end. When game maker 2K Sports decided not to use the ad, Vanderbilt posted it on YouTube, notes the New York Daily News. "As part of the process for creating marketing campaigns, we pursue a variety of creative avenues," said a statement from 2K Sports. "This video is not part of the title's final marketing campaign and its distribution was unauthorized." Too bad. (More Wii stories.)

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