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New Newsweek Not a Total Flop

Newsstand sales of first three issues up over 2010 average

By Kate Seamons,  Newser Staff

Posted Apr 21, 2011 10:18 AM CDT

(Newser) Jack Shafer may have called Tina Brown's Newsweek "a meal that a homeless person would walk away from," and the April 12 issue may have had a slim six ads, but score one for Brown: Her Newsweek isn't festering at the newsstand. Sales of Brown's first issue, featuring Hillary Clinton, were up 19% from the mag's average last year, reports Adweek. And the second and third issues continued the upward swing, beating the 2010 average by 7% and 21%, respectively. If that continues is, of course, TBD. Click to read more about the incentive Newsweek is offering to try to reel in subscribers.

The new edition of Newsweek magazine is displayed on a New York newsstand, Monday, March 7, 2011.
The new edition of Newsweek magazine is displayed on a New York newsstand, Monday, March 7, 2011.   (AP Photo/Richard Drew)
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COMMENTS
Showing 3 of 7 comments
hrumble
Apr 23, 2011 2:30 AM CDT
I'm still going to let my subscription run out after years of paying to continue it. I'm done with Newsweek dumbing itself down to appeal to more readers.
quersty
Apr 21, 2011 5:28 PM CDT
Too bad - Newsweek used to be a good magazine. A long time ago.
summerfairy
Apr 21, 2011 10:41 AM CDT
ahhh the new newsweek. its really cool, all six pages of it.
 

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