The Skinny on Weight Loss —in Song

Venture capitalist switches to lyrical 'take-it-off' biz
By Peter Fearon,  Newser Staff
Posted Dec 14, 2007 3:04 PM CST
Former venture capitalist Heidi Roizen has turned songwriter - with lyrics and music geared to diet and fitness.   (Heidi Roizen)
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(Newser) – One of Silicon Valley's best-known female venture capitalists is producing songs geared to help women lose weight. One-time Apple exec Heidi Roizen is leaving her job as managing director of Mobius Venture Capital to devote her full energies to the CD, which include numbers like Skinny Jeans and I'm a Hottie Now, and lyrics such as: "There's a skinny girl inside me; I've just got to let her out."

"People describe this as a niche product, but my niche is women who want to lose weight and get in shape, which pretty much describes 80% of my friends," Roizen said. "It's a pretty big niche." Roizen claims her diet-themed songs, now on a 10 track CD, helped her lose 30 pounds.