141 Companies on Limbaugh Ad Exodus

McDonald's, NBC, US Army join the anti-Rush list
By Neal Colgrass,  Newser Staff
Posted Mar 12, 2012 4:30 PM CDT
141 Companies on Limbaugh Ad Exodus
LAS VEGAS - JANUARY 27: Radio talk show host and conservative commentator Rush Limbaugh salutes as he is introduced as a judge before a preliminary competition for the 2010 Miss America Pageant at the Planet Hollywood Resort & Casino January 27, 2010 in Las Vegas, Nevada. The pageant will be held at...   (Getty Images)

The Limbaugh advertising stampede is now officially an exodus. What was "only" 45 companies listed last week has expanded into a mass migration of 141 advertisers, according to an internal Premiere Radio Networks memo obtained by the Traffic Directors Guild of America. The memo lists 96 national companies that "specifically asked" not to have their ads play during the Rush Limbaugh Show—91 of them new additions to the list.

The companies also asked that their ads not play on shows hosted by other right-wing shock jocks, including Glenn Beck, Sean Hannity, and Michael Savage, ThinkProgress reports. Among those in the advertising stampede:

  • Acura
  • IBM
  • American Express
  • Loew's
  • McDonald's
  • NBC-TV
  • US Army
  • US Postal Service
And the list goes on. On the lighter side, SNL had ideas this weekend for companies that could become new Limbaugh sponsors. (More Rush Limbaugh stories.)

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