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MySpace Battles Facebook Buzz to Stay on Top

Site rolls out new services, expands abroad

By Laila Weir,  Newser User

Posted Dec 21, 2007 1:10 PM CST

(Newser) – Facing competition for buzz and advertising from much smaller but much-hyped Facebook, MySpace has big plans for expansion. The free-form social networking site's founders want to transform it into a one-stop portal where users can check email and get news. The site is also unveiling new services, expanding overseas, and planning to allow multiple profiles, reports USA Today.

MySpace recently added services such as free Skype calling and a program musicians can use to sell videos. It's also planning a channel with a maker of multiplayer games for 2008. MySpace commands 58% of social networking advertising and 110 million users, but Facebook is growing fast, increasing its member base sixfold to 59 million in a little over a year.

Demo of a MySpace webpage using OpenSocial, a programming model developed by Google.
Demo of a MySpace webpage using OpenSocial, a programming model developed by Google.   (Associated Press)
Facebook.com founder Mark Zuckerberg smiles at Facebook headquarters in Palo Alto, Calif., in this Feb. 5, 2007, file photo. (AP Photo/Paul Sakuma)
Facebook.com founder Mark Zuckerberg smiles at Facebook headquarters in Palo Alto, Calif., in this Feb. 5, 2007, file photo. (AP Photo/Paul Sakuma)   (Associated Press)
Facebook.com's mastermind, Mark Zuckerberg smiles at his office in Palo Alto, Calif., Monday, Feb. 5, 2007. (AP Photo/Paul Sakuma)
Facebook.com's mastermind, Mark Zuckerberg smiles at his office in Palo Alto, Calif., Monday, Feb. 5, 2007. (AP Photo/Paul Sakuma)   (Associated Press)
MySpace
MySpace   (KRT Photos)
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