Skip to: Content
Skip to: Site Navigation
Skip to: Search

December 2, 2008 12:02:53 PM CST



Selling the Video Game Pitch

Posted Dec 22, 07 7:50 PM CST in Arts & Living Technology 

(Newser) – Picture the video game pitch: You sit down in front of a group software publisher execs with nothing more than a Powerpoint presentation and somehow try to communicate what your hypothetical digital world will be like and why it will be successful. Gamespot explores the evolution of pitching, from its unassuming beginnings to today’s pressure cookers.

Twisted Metal, its creator remembers, was approved off one sentence: “It's this game with cars and they have guns on them.” Today, developers face pigeonholing based on past successes, and they need demos or pre-arranged marketing tie-ins to make their pitch a slam dunk.

Source GameSpot

0 comments | Print E-mail | Digg Seed this on Newsvine Add this link to Del.icio.us StumbleUpon
Kratos, the protagonist of God of War.   (SCEA)
God of War, for it's part, faced criticisms during the pitch process for not being innovative enough.   (SCEA)
« Prev« Prev | Next »Next » Slideshow
Games with innovative concepts, like the highly bizarre Katamari Damacy, can sometimes face the most hurdles in the pitching process.   (joshyleearm (YouTube))

« Prev« Prev | Next »Next »
Our editors also recommend:

Threads (
1
 of 3)



Loading...

Premium Articles from HighBeam

Find more articles like this

Today's Most Popular

Loading...

Other Technology Stories


What is Newser?

2008 Codie Finalist

Face it: there's too much news. At Newser a team of editors and writers culls the most important stories from hundreds of U.S. and international sources and reduces them to a headline, picture, and two paragraphs. It's the Newser guarantee: we can take any report or column or video and pack what you need to know into 120 words or less. Newser's short-form aggregation, visual format, and unique information tools help you get more of the kind of news you want, in a quicker and more entertaining way. And we do it 24/7—you can come back morning, noon, night (and in between) for something new that matters. Read less, know more.

Learn more »