Facebook Hits 1B Users, Still Searching for the Money
Mark Zuckerberg acknowledges 'tough cycle'
By Matt Cantor, Newser User
Posted Oct 4, 2012 10:07 AM CDT
Here's the new feature.   (AP Photo/Facebook)

(Newser) – Facebook has crossed the 1 billion mark, Mark Zuckerberg announced today in an appearance on the Today show in which he nonetheless acknowledged that his 8-year-old company is "in a tough cycle now." The milestone means that one in every seven people uses the site, notes Fast Company, but the heat is on for Facebook to find a way to better monetize its service, and it's got a new plan: Charge US users to promote certain posts. The $7 service, currently being tested, would give users pride of place on their friends' news feeds. That price could change, says a rep.

Some are skeptical of the policy: Would users be willing to pay for a key aspect of Facebook? "I know it’s just a test, but it doesn’t send the right message," says an analyst. "Charging for something so generic doesn’t make sense." New Zealand and other countries, however, have had the pay-to-promote service for months. Zuckerberg today posted a note of thanks to users over the 1 billion milestone.

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Showing 3 of 9 comments
Oct 7, 2012 12:26 AM CDT
mark goes to china, starts an ipo which dumped the investors. meanwhile he marries and enjoys his new found billion and shuns the people of which made him rich. now he looking for more ways to bilk his subscribers. he is a money hungry grub. i urge you not to give this scum any of your support.
Oct 6, 2012 2:02 PM CDT
Here's the problem: Ok, so this kid invented a new kind of website. Fine. But he has ZERO experience as a CEO. Vote him out and elect a new one who correctly represents the interests of the investors, and not childish ego.
Oct 5, 2012 8:34 AM CDT
Hooray for one billion useless cretins.