At Political Wire, Taegan Goddard calls this the "best political ad of the year." Even if you disagree, you have to give Minneapolis mayoral candidate Jeff Wagner credit for making a name for himself. That'll happen when you emerge half-naked from a lake with a coffee mug, pledge to avoid special interests and strip clubs, and urge voters to "wake the f--- up!" Wagner isn't a politician, he's an airport luggage handler, reports the local City Pages, and he's one of about three dozen candidates in the race.
He also relays to the newspaper the message behind the ad: "The metaphor is, I'm protecting the Minneapolis lakes from the sharks. I look at the residents as the water, and the sharks are the corrupt others. They're everywhere." Mediaite has him as a candidate with the Democratic-Farmer-Labor Party.