More Than Ever Like To Watch on Web

US online video views hit 10B in February

By Nick McMaster, Newser Staff

Posted Apr 16, 2008 4:00 PM CDT

(Newser) – US Internet users watched 10 billion online videos in February, cNet reports, with statistics released by ComScore showing a 66% gain from February 2006. Unsurprisingly, Google’s video sites (chiefly YouTube) accounted for 35.4% of the 10 billion views, the largest portion for any one site.

Running second is News Corp's MySpace TV, which provided 5.8% of total videos viewed in February, followed by the web video arms of Yahoo, Microsoft, Viacom, Time Warner and Disney. Notably, despite efforts by networks to adapt TV shows to online viewing, short clips still dominate viewership: the average length of the videos viewed in February was 2.7 minutes.

[Images (2)]

[Videos (1)]

Rick Astley in the video for 'Never Gonna Give You Up.' (RobbyRobsbourne)

Three employees pose for a picture in front of the YouTube logo in this undated file photo. ((c) cvander)

« Prev« Prev | Next »Next » Slideshow

Laughing baby, one of the most popular videos on YouTube, has been viewed 45 million times. (BlackOleg)

View larger videos >>

« Prev« Prev | Next »Next »

To report an error on this story, notify our editors.

More Newser Stories

Web 2.0 Firms Taking Slower Route to IPOs

The new business model calls for a 'slow and easy' approach to going public

(NEWSER) - Growing Web 2.0 companies like LinkedIn, Facebook, and Slide are biding their time before going public, making sure to run up their value as much as possible to fetch top dollar with an IPO, reports Business Week. It’s a far different approach than companies took before the dot-com bubble burst, when the fast track to an IPO was the goal. More»

Big Guns Battle Video Sharing With Free TV Shows

Copyright-protected content will be available for free online in new NBC-News Corp. partnernship

(NEWSER) - TV biggies NBC Universal and News Corp. are teaming up to hit YouTube with the full force of their their combined TV content, offered online for free. Starting this summer, AOL, Yahoo, Microsoft's MSN and News Corp. subsidiary MySpace will hope to win over internet users (and the advertising that goes with them) with shows like 24 and Heroes. More»

YouTube Weighs Subscription Fees

Payment option considered for premium content

(NEWSER) - YouTube is considering offering users a "you pay" subscription option that would give them access to premium TV shows and movies, according to a Google exec. The site is keen to expand its ties with Hollywood and show more full-length programs, but some content wouldn't be available under its current advertising model, David Eun tells Reuters. More»

Hulu Fees Likely in 2010

News Corp. talks subscription model; paywall unlikely

(NEWSER) - The days of free TV shows on Hulu are likely ending: A News Corp. exec says “it’s time to start getting paid for broadcast content online,” adding that “Hulu concurs with that.” Asked by Broadcasting & Cable what exactly that means, Chase Carey was vague: No timeline, but 2010 is likely; a paywall is not the answer; and a mobile version of the site is a potential moneymaker, as are Hulu-only TV previews. More»

YouTube Reaches 'Well Over' 1B Views Per Day

Google subsidiary takes the opportunity to gloat

(NEWSER) - In a move ripped right from the McDonald’s playbook, YouTube’s logo today comes with the tag “1 billion views per day!” That’s right, YouTube now gets “well over a billion views a day,” according to the site's official blog. Sure, execs are bragging, writes Stan Schroeder of Mashable, “but one has to admit they have a lot to brag about.” More»

NEWS FROM OUR PARTNERS

What is Newser?

Face it: there's too much news. At Newser, we choose the most thought-provoking and entertaining stories from hundreds of US and international sources and reduce them to a headline, picture, and two paragraphs. And we do it 24/7—you can come back morning, noon, night (and in between) for something new that matters. Read less, know more.

Learn more »

Partnering with: Slate

View Newser on the mobile website

More Than Ever Like To Watch on Web