Airline Stamps Ads on Those Sans Hairline

New Zealand Air placing ads on bald billboards
By Peter Fearon,  Newser Staff
Posted Sep 10, 2008 8:31 AM CDT
Air New Zealand plans to put ads on the backs of people's heads to promote changes to their check in system.

(Newser) – Air New Zealand is launching a new ad campaign on people's heads, reports the Brisbane Times. The airline will pay people $660 to wear temporary tattoos on the back of their shaved heads for two weeks. The ads display changes to the airline's check-in system and direct passengers to the airline's website.