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Recession Hits the Oscars— Sort Of
Revenue is down, parties are scaling back
By Evann Gastaldo
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Posted Feb 20, 09 10:57 AM CST
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(Newser)
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Even the Oscars are feeling the economic strain, People reports. Sure, there are still dozens of parties planned on the big day, but organizers are pumping up the “greenness” of the soirées and downplaying the extravagance—Vanity Fair is using decorations from past events. Even those not scaling back are adopting a “quiet and Zen-like” atmosphere “that is reflective of the hard times going on out there,” says one chairperson.
The partying celebs may have to do with less swag, but ABC execs will certainly have to do without (as much) revenue, the Los Angeles Times reports. A 30-second ad still costs between $1.4 and $1.7 million, compared to last year’s $1.8 million, but even that drop is meaningful for a show that seemed invincible. The telecast is expected to bring in $68 million in revenue—a 16% decline.