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MONDAY, NOVEMBER 23, 2009
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Internet Music Retailers Race to Cut Prices

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(Newser) – Faced with crumbling CD sales and a digital market without enough oomph to compensate, online music sellers are slashing prices to lure buyers, the Boston Globe reports. “It is the schoolyard crack dealer approach,” one analyst said. Amazon MP3 offers sought-after albums for $3.99, and others for just $0.99. iTunes also offers specials for $6.99, and the trend is forcing physical record stores down as well.

A South Korean model demonstrates new digital music technology.
A South Korean model demonstrates new digital music technology.   (AP Photo)
A person downloads digital files from a computer to an iPod in Paris.
A person downloads digital files from a computer to an iPod in Paris.   (AP Photo)
CDs on display at a music store.
CDs on display at a music store.   (AP Photo)
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It means you have to get more aggressive about what you're doing with your stores. We're always competing with free these days. - Carl Mello, Newbury Comics record store

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