Skip to: Content
Skip to: Site Navigation
Skip to: Search
TUESDAY, NOVEMBER 24, 2009
| Subscribe to Newser's RSS feeds RSS | Follow Newser on Twitter Twitter


3

Google, Times Brainstorm New Advertising Models

Share

(Newser) – Google won’t buy the New York Times, but the companies are discussing novel ways the search giant can help the newspaper stay afloat, the Business Insider reports. Sources say one idea is for Google to split advertising revenue it takes from sites hosting Times content with the paper. Another, more far-fetched scheme has Google helping the Times embed adverting content in text so it survives reproduction elsewhere.

The New York Times building.
The New York Times building.   (AP Photo)
Google headquarters in Mountain View, Calif.
Google headquarters in Mountain View, Calif.   (AP Photo)
Taxis pass the New York Times building.
Taxis pass the New York Times building.   (AP Photo)
« Prev« Prev | Next »Next » Slideshow
OFF THE GRID
11.23.09
Books Are Bad for You
11.20.09
The Health-Care Wars Have Just Begun
3 comments
VIEWING:
 
AS1280
May 14, 09 2:26 PM CDT
Why is the NYT considered so sacred that Google needs to intervene to help them before any others? What about the Rocky Mountain News? Where was Google then? NYT had really bad leadership that basically sunk its future -- that's how business goes. Treating the NYT like it's some sort of almighty god is ludicrous. Reply
Vote up! Vote down!
+2
TerrifiedCitizen
May 14, 09 3:02 PM CDT
The paper should have researched and started to transition to the future long ago... Google must see a financial incentive here or it wouldn't spend 10 minutes on it. Can't wait to see how well they do. Reply
Vote up! Vote down!
0
kokuaguy
May 15, 09 3:11 AM CDT
I hope they invite Geffen into the negotiations. It would be nice to see a non-profit model created that would work for other media institutions-- like PBS. Reply
Vote up! Vote down!
0
LEAVE A
COMMENT Comment Policy
Facebook ConnectPost this comment to Facebook?

After connecting you will have the option to post your comment on your Facebook profile.

 

Related Newser Stories

203 Stories

Bing, News Corp Talks
Offer Hope for Media

Media could gain from brewing bidding war

Nov 23, 09 3:39 AM CST
(Newser) - Microsoft is offering News Corp and other media companies money to yank their content from Google’s search engine and list it instead on Bing. The offer, likely prompted by a threat from Rupert Murdoch to remove content from Google, “is all about Microsoft hurting Google’s margins,”... More »

MORE ABOUT:
Google • Internet • Microsoft • Rupert Murdoch • search • News Corp • Bing

 Free Holiday 
 Airport WiFi 
 From Google, 
 Microsoft 

Fight for market share finds willing fodder in snow-delayed fliers

Nov 10, 09 2:03 PM CST
(Newser) - There’s a new public option in town: free wireless from Google for the holidays. The search giant has partnered to provide WiFi gratis in 47 airports nationwide from now until the middle of January; the generosity even extends to in-flight access on continental Virgin flights, PC World reports.... More »

MORE ABOUT:
Google • Microsoft • wireless • airport • search engine • WiFi • holiday travel • Internet access • Bing • snow delay

WEB NEWS WARS

 News Corp. May 
 Shield All Content 
 From Google 

Murdoch says move will wait until paywalls go up at newspaper sites

Nov 9, 09 12:52 PM CST
(Newser) - News Corp. honcho Rupert Murdoch wants to put a permanent end to “parasite” Google’s “kleptomania” when it comes to content on his newspapers’ websites. Murdoch says the Wall Street Journal and others will likely be removed from Google’s search registry “when we start charging”... More »

MORE ABOUT:
Google • Rupert Murdoch • Wall Street Journal • online news • search engine • News Corp • newspaper industry • paywall

203 Stories


Business  •  Media  •  Technology 
TwitterFollow @NewserBusiness on Twitter

 
Google • Internet • search engine • ad revenue • New York Times Company • newspaper industry • Jay-ZTV

from our news partners