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Sony Armageddon Hoax in Crashing Bad Taste

World will end in 2012: Sony site

By Ambreen Ali,  Newser User

Posted Jun 15, 2009 2:07 AM CDT

(Newser) – The latest Armageddon hoax has a marketing spin that LiveScience's Robert Roy Britt describes as a "sick twist." Sony Pictures went to elaborate lengths to disguise its movie plug on the "Institute for Human Continuity" website, which warns of "cataclysmic events that will devastate our planet" in 2012—a date that is also, not so coincidentally, the title of an upcoming Sony film.

The site mentions the movie, but that hasn't prevented legions of earthlings from worrying themselves silly. "An unsuspecting person who doesn't recognize the actors on the page might think the IHC is real, that the end is near, and that buying a ticket (to somewhere, on something, who knows?) is the only hope of survival," Britt notes.

The site had some worry warts thinking new evidence had emerged that the world will end in 2012.
The site had some worry warts thinking new evidence had emerged that the world will end in 2012.   (Shutterstock)
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December 21, 2012
cannot be ignored. - the Institute for Human
Continuity website

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COMMENTS
Showing 3 of 12 comments
Suzylnn
Dec 3, 2009 2:24 AM CST
lol!
Suzylnn
Dec 3, 2009 2:23 AM CST
It's poetry fool! Use your imagination! Words do not have make perfect sense, such as 'arrogant physique'. How come don't you know that!
Cat-Lover
Jun 15, 2009 11:33 AM CDT
I thought the world was supposed to end last Wednesday. Oh well, I guess I missed it. I'll have to be more attentive and skip buying Christmas gifts for 2012 since we may not be here to share our giving.

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