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Desperate NBC May Move Leno to 10:30: BBC Exec
By M. Morris
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Posted Jul 30, 09 1:56 PM CDT
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(Newser)
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After months of promoting Jay Leno's move to 10pm, NBC may shake up its prime-time schedule again, moving its late local news to 10 and Leno to 10:30, the network's onetime programming head speculates. Garth Ancier, now chief of BBC America, shared his speculation with critics at the summer press tour this week in Los Angeles, Washington Post TV columnist Lisa de Moraes reports.
In other disappointing news for NBC, The Tonight Show's ratings continue to drop, USA Today adds. Conan O'Brien has lost the 11:35 ratings war to The Late Show With David Letterman for three consecutive weeks, with O'Brien's average of 2.5 million viewers last week another record low. But in the all-important demographic of adults 18-49, O'Brien beat Letterman, 1.3 million to 1 million.