Mama mia! Italians fed up with rising pasta prices will do the unthinkable today—ditch their beloved starches for a day. Consumers are being urged to boycott the nation's signature dish for a day because prices have risen 20 percent in recent months. Pasta makers say they're at the mercy of rising wheat prices and predict the action will have little impact.
"To say not to eat pasta would be a call to arms," said one manufacturer. "It's the least expensive dish there is." Even though pasta does remain fairly cheap in Italy—a typical portion costs 23 cents—consumer groups worry that those on fixed incomes will be forced to cut back.