Sicilians See Red Over Pink Hitler Billboards

Ad offensive to our sensibilities: politicians
By Jane Yager,  Newser Staff
Posted May 21, 2010 2:04 AM CDT
Latest pitchman for youth clothing line.   (?cliff1066™)
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(Newser) – Giant billboards with Adolf Hitler wearing a pink uniform and a red heart in place of the swastika on his armband is driving Italians crazy. "Change Style—Don't Follow Your Leader," say the ads for a clothing line plastered in Palermo. A spokeswoman for the ad agency said the intent was to "ridicule Hitler in a way that invites young people to create their own style and not to be influenced by their peers." But locals are furious, reports the Telegraph.

"Having Hitler's face on a poster cannot be passed off as an innocent advertising message," said an angry politician. "The use of an image of a person responsible for the worst chapters of the last century is offensive to the sensitivities of citizens." The next campaign will feature Mao Tse Tung.

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