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One of Sports' Biggest Endorsement Deals Is Over
One of Sports' Biggest
Endorsement Deals Is Over
the rundown

One of Sports' Biggest Endorsement Deals Is Over

Tiger Woods and Nike end partnership after 27 years

(Newser) - Tiger Woods is done wearing the swoosh. The golf giant said Monday that he and Nike have ended their partnership of 27 years, a development that brings to a close what the Wall Street Journal describes as "one of the most prominent endorsement deals in sports." The break...

Nike Looks for $2B in Cuts
Nike Plans Layoffs, $2B in Cuts

Nike Plans Layoffs, $2B in Cuts

Company lowers forecasts based on weakening global demand

(Newser) - After slashing its annual sales forecast to 1%, Nike announced it's going to make $2 billion in cuts. An executive said that goal will be reached through layoffs and increased automation, NPR reports. Decreased demand in China, particularly affecting online sales, and Europe are behind the low projection, Chief...

Nike Cuts Ties With Kyrie Irving
Nike Officially
Cuts Ties With
Kyrie Irving
UPDATED

Nike Officially Cuts Ties With Kyrie Irving

Player's agent says decision was mutual

(Newser) - Nike has officially broken up with Kyrie Irving, a month after it suspended its relationship with the Brooklyn Nets guard. The company canceled plans to release his latest signature shoe last month after he tweeted a link to antisemitic content. "Kyrie is no longer a Nike athlete," a...

They Make $150 World Cup Jerseys for $2 Per Day

'NYT' highlights rights abuses of garment workers producing apparel for Adidas, Nike

(Newser) - An estimated 5 billion people, or more than 60% of the world's population, are expected to tune in to the World Cup. Many of them will be decked out in national team jerseys from companies like Nike and Adidas, the tournament's official outfitter. But at what cost? As...

Avenatti, Already Jailed, Gets Even More Prison Time

Disgraced lawyer receives 2.5 years for cheating Stormy Daniels

(Newser) - Michael Avenatti was sentenced Thursday to four years in prison for cheating client Stormy Daniels of hundreds of thousands of dollars in book proceeds. The California lawyer, currently incarcerated, learned his fate in Manhattan federal court, where Judge Jesse M. Furman said the sentence will mean that Avenatti will spend...

Peloton Shares Surge Amid Buyout Rumors

Amazon, Nike are among the reported suitors

(Newser) - Peloton is back in the news, but not because of another fictional heart attack . This time, it's because the company's stock is surging amid takeover rumors, reports CNBC . Shares were up more than 25% in trading Monday after multiple reports—including in the Wall Street Journal and London'...

Runner Sues Coach, Nike: I Was So Hungry I Stole Food

Mary Cain says she was so underfed she stole Clif Bars

(Newser) - In 2015, Newser summarized a New York Times Magazine profile of Mary Cain. Our headline: " This Teen Runner May Be the Best Ever, Someday ." That's not what happened, and now Cain is suing. On Monday, the now-25-year-old filed a $20 million lawsuit against her former distance running...

Nike Office Staff Told 'Do Not Work' for a Week

Benefit doesn't extend to retail store employees, though

(Newser) - Keeping up with the office grind during a pandemic is hard—even the at-home version. People who work at Nike’s headquarters in Beaverton, Oregon, are in the middle of a reprieve, the Oregonian reports. Matt Marrazzo, a senior manager with Nike, announced the week off on LinkedIn late...

A High-Profile Trump Foe Is Sentenced

Attorney Michael Avenatti gets 2 and a half years for trying to extort Nike

(Newser) - Attorney Michael Avenatti was back in the spotlight Thursday in a bad way: He received a sentence of 2½ years in prison for trying to extort Nike :
  • Who? Avenatti is best known for representing Stormy Daniels in her legal fights against former President Trump while Trump was in office. Their
...

Nike Reveals Why It Dropped Soccer Star

Neymar refused to cooperate with sexual assault investigation

(Newser) - Nike has revealed why it cut ties with one of the world's biggest sport superstars when he had more than a year left on his contract. The company said in a statement to CNN Thursday that it dropped Brazilian soccer player Neymar because he "refused to cooperate in...

Vanessa Bryant, Kobe Estate Won't Renew Nike Contract

The legendary Laker's widow reportedly wanted it to be easier for kids to get shoes

(Newser) - Vanessa Bryant and the estate of her late husband, Kobe Bryant, won’t renew a contract with Nike. Bryant told ESPN Monday night she was hoping for a lifelong partnership with the shoe giant. Kobe’s shoes were groundbreaking—low-top sneakers were not common in the NBA—and releases sell...

These Old Sneakers Are About to Break a Sotheby's Record

Nike Air Yeezy 1 prototypes worn by Kanye West at 2008 Grammys set to sell for $1 million

(Newser) - If you saw them thrown in the corner of a bedroom, you'd think these black size 12 sneakers were just any old pair of Nikes. Instead, they've just become Sotheby's most expensive shoe listing ever, set to be auctioned off this month for more than $1 million,...

Nike Reaches Settlement in 'Satan Shoes' Suit

Voluntary recall issued for 'unauthorized' shoes

(Newser) - A voluntary recall has been issued for the " Satan Shoes " rapper Lil Nas X and streetwear company MSCHF released last month—though since the limited-edition shoes are being sold for up to $15,000 on eBay, few buyers are likely to seek the $1,018 refund. Nike sued...

Thanks to Lawsuit, Just 665 Pairs of 'Satan Shoes' Shipped

MSCHF drops plans to give away 666th pair due to Nike lawsuit

(Newser) - Fortunately for the 665 people who paid $1,018 each for a pair of "Satan Shoes," MSCHF had already shipped out their orders before Nike filed its lawsuit against the company . Of course, 666 pairs of the controversial shoes—modified Nikes on which MSCHF collaborated with rapper Lil...

Nike Sues Over Lil Nas X 'Satan Shoes'

Company says only it can decide where the 'swoosh' goes

(Newser) - First, Nike made it clear it had nothing to do with Lil Nas X's "Satan Shoes," the modified Nike Air Max 97s that sold out in less than one minute when 666 pairs went on sale Monday for $1,018 each. Now, the company is taking things...

Nike Exec Resigns After Report on Son's Business

Joe Hebert resells sneakers for a profit, and mom Ann Hebert was a company VP

(Newser) - A top Nike exec with the company 25 years is out of a job amid a controversy involving her entrepreneurial teenage son. His business: reselling sneakers. Ann Hebert, the company's VP and general manager of North America, resigned Monday after Bloomberg Businessweek came out with a feature about her...

Brady Covers Nike Logo During Super Bowl Celebration

Under Armour endorser pulls a 'reverse Michael Jordan'

(Newser) - Tom Brady hoisted the Vince Lombardi trophy for a record seventh time Sunday—but he wasn't so swept away by the moment that he forgot about his sponsors. The Tampa Bay Buccaneers quarterback appeared to cover up a Nike logo on his undershirt after he noticed it while taking...

Nike Japan Ad Garners Praise and Outrage

The video explores racism and bullying in Japan

(Newser) - Another day, another controversy—this one brought to you by Nike Japan. A video posted on the company's Twitter feed shows three teenage girls of different backgrounds facing discrimination or bullying. One is Japanese, one Korean, and one has a Black father and Japanese mother. Each faces unique challenges...

Kaepernick Jersey Honoring Protest Sells Out in Seconds

No. 7 represents 'something greater than football,' quarterback posts

(Newser) - Fans and supporters could buy a new commemorative Colin Kaepernick jersey on Thursday—if they were really, really fast. Nike sold out online in less than a minute, CBS reports. The all-black, No. 7 jersey marks the fourth anniversary of the first time the former quarterback took a knee during...

NFL Team Takes Step Toward New Name

Owner has said it would never happen, but brands have told Washington to make a change

(Newser) - After decades of saying they'll never change a team name considered by many to be a slur against Native Americans, the Washington Redskins announced Friday they'll reconsider. People familiar with the team's talks with NFL officials, including Commissioner Roger Goodell, said a process is being set up...

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