cigarette packs

(Newser) - In 2012, a marketing research company determined Pantone 448 C (aka "opaque couché") was the world's ugliest color —and it's been used to try to save lives ever since. Per the Guardian , GfK surveyed 1,000 smokers back then to find out which hue...

(Newser) - Does putting a photo of a cancerous lung or rotting teeth on a cigarette pack really deter young people from smoking? Not for teens who already smoke, finds a new UK study—though they can have some effect in non-smokers and occasional smokers. The study of 2,800 teens aged...