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Campbell's Sells Godiva

Soup maker gets $850M, will focus on core businesses

(Newser) - To ensure that its bottom line stays “M'm! M'm! Good,” the Campbell Soup Company sold its upscale Godiva chocolate brand yesterday for $850 million. Yildiz Holding of Turkey beat out Starbucks and Hershey’s to nab the Belgian chocolatier, which racks up $500 million in annual sales, the... More »

Campbell's to Shed Chocolatier

Soup shop hopes to sell distracting Godiva

(Newser) - Campbell's may be trimming some fat from its budget: Bloomberg reports the food company is looking to sell the luxe Godiva brand, which is weighing down on the more wholesome corners of its pyramid. Campbell's is intent on slurping up new markets in Russia and China, and the sweets trade—... More »

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