World's 1st Gay Beer Brewed in Mexico

Labels double as gay-pride stickers

By Matt Cantor,  Newser Staff

Posted Feb 20, 2011 6:18 PM CST

(Newser) – A Mexican brewery has launched what it calls the first-ever beer aimed at gay drinkers, who it says have gotten the cold shoulder from brewers. “We're out in the market with great respect with the idea of offering a product directed to the gay-lesbian community that has been ignored for too long but is important and very demanding,” a rep for the distributor tells a Mexican news agency.

“Artisan Honey-Ales” will sell in Mexico, where some cities have already begun serving them, as well as Colombia and Japan; they may soon appear in the US, the Telegraph reports. The beers’ names pay tribute to gay icons and events; Purple Hand, for example, honors a 1969 San Francisco protest. Also, the beer’s labels can be removed and worn as symbols of gay pride.

A screen grab from YouTube video about the beer.
A screen grab from YouTube video about the beer.   (YouTube)
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