Limbaugh Loses Advertiser No. 7
Rush 'overstepped bounds of decency,' says one former sponsor's CEO
By Mary Papenfuss, Newser Staff
Posted Mar 5, 2012 12:15 AM CST
Updated Mar 5, 2012 7:45 AM CST
Rush Limbaugh makes a point.   (AP Photo/Las Vegas News Bureau, Brian Jones)

(Newser) – Advertisers aren't flocking back to Rush Limbaugh since he apologized to a Georgetown law student for calling her a "slut." In fact, another company is yanking its commercials from the right-winger's radio program. "Mr. Limbaugh’s recent comments went beyond political discourse to a personal attack, and do not reflect our values as a company," said a statement from online florist ProFlowers, which became the seventh advertiser yesterday to yank its ads. ProFlowers was the target of a petition drive urging the company to stop advertising with Limbaugh after he called Sandra Fluke a slut and a prostitute when she spoke out in favor health coverage for birth control, reports the Los Angeles Times.

Quicken Loans, Sleep Train, Sleep Number, Citix Systems, Inc., Carbonite, and LegalZoom also yanked their ads. The CEO of Carbonite, a company that provides backup systems for computer files, said the firm would not renew its advertising, despite Limbaugh's apology. “No one with daughters the age of Sandra Fluke, and I have two, could possibly abide the insult and abuse heaped upon this courageous and well-intentioned young lady," said CEO David Friend. "Mr. Limbaugh overstepped any reasonable bounds of decency. Even though Mr. Limbaugh has issued an apology, we have nonetheless decided to withdraw our advertising. We hope that our action will ultimately contribute to a more civilized public discourse.”

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Showing 3 of 165 comments
Mar 6, 2012 1:26 AM CST
I feel bad for the poor salesmen who worked hard to get sponsors and now have to try to find more with this out there.
Mar 5, 2012 8:47 PM CST
This guy is the talk show Joe McCarthy,Joe McCarthy went down in flames also. Why ,because he was a demo god. Joe McCarthy accused every one he disliked of being a communist. It took years before the American populist had enough of that mans paranoia. Limbaugh has reached the same tipping point. Rush will be gone also. Yes Limbaugh was only mouthing what his handlers told him to say. Bain Capital was the ventriloquist doing the talking for Limbaugh . Now we find out Bain Capital is owned by Mr. Romney . Yes America, Rush is nothing but a puppet . Romney is the Wizard of Oz. , now known as the Wizard of Right Wing Talk Radio.
Mar 5, 2012 6:42 PM CST
Kudos to all of the advertisers who pulled the plug on Limbaugh. He needs to retire once and for all, but I have a feeling that the "right wing of politics" will not let him.