Happy 30th Birthday, Apple's '1984' Commercial*
*Unless you count the airing in Idaho a few weeks earlier
By John Johnson, Newser Staff
Posted Jan 22, 2014 6:53 PM CST
Loading... Please wait

(Newser) – This time of year, it's not unusual for someone to bring up Apple's Super Bowl ad from 1984, usually with the word "iconic" attached. But this year—today, in fact—the attention is especially appropriate, because it's the 30th anniversary, notes the Huffington Post. Well, mostly, considering this weird piece of trivia noted by AppAdvice.com: Part of the ad's lore is that it aired on TV just once, right? Wrong. Creators Chiat/Day wanted it to be eligible for the 1983 advertising awards, so the spot aired late on Dec. 31, 1983, at a small station in Twin Falls, Idaho.

View 1 image
More From Newser
My Take on This Story
To report an error on this story,
notify our editors.
Happy 30th Birthday, Apple's '1984' Commercial* is...
14%
14%
5%
52%
5%
10%
Show results without voting
You Might Like
Comments
Showing 3 of 6 comments
TwoSheds
Jan 23, 2014 6:34 AM CST
Buy an iPhone and you will see why 2014 will be like "1984" on steroids.
Ezekiel 25:17
Jan 22, 2014 8:45 PM CST
I have owned a few craples through time but my no means am a nutter about them. I had a IIE, a mac B&W brick, and a G3. The G3 was problematic installing OS updates and it caused me a lot of grief.
brawne
Jan 22, 2014 7:31 PM CST
I just love anything that reminds me of how old I am. I bought that Apple. I used to write on it with a dot matrix printer that took two day to print out a manuscript. Sometimes I still dream about that sound. And the hours it took to rip off the edges. It was a great computer even though the keys wore out too quickly. Three years later and I had no p's or q's which is weird cause you don't use those all the time. And I've only had Apples ever since. Not cause they're better--but Steve Jobs imagined my need for it before I ever bought it. I will stick with the company that knew me before I knew myself. And all you people who don't like Apple--do you text? They taught you to do that cause they couldn't get a talky kind of phone to work well enough for us who want some voice clarity. Talk about teaching the whole world a new trick cause you can't make the old one work. Rather brilliant to give up on the hardware and just change the whole freaking culture. As for 1984--it's 2014 and two and two still equal four. Love Orwell, but he wrote fiction. Didn't he? OK, he was right about FOX and MSNBC. We humans do love mindspeak. You know--the stuff that you already believe said back to you in a grave voice?