Sitting on a 17% lead among women in Ohio, Hillary Clinton is playing the gender card in an effort to save her presidential bid. She holds a slim overall lead in the state, where her focus on jobs has scored with women in all age and economic brackets. "She has struck a chord with women, especially in Ohio," a strategist tells the AP.
Aware of this dynamic, Clinton has played up sisterhood, posing with waitresses and today releasing an ad clearly aimed at communicating to women that she's a safer choice than Barack Obama. Over black-and-white images of sleeping children, a voice says, "It's 3am and your children are sleeping. There's a phone in the White House, and it's ringing. Something is happening in the world. Your vote will decide who answers that call."