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Yahoo Debuts 'Smart' Mobile Bookmarking Tool

Firm is attempting to stake a claim in mobile internet software before Google

By Nick McMaster,  Newser Staff

Posted Mar 4, 2008 3:25 PM CST

(Newser) – Yahoo, keeping up its relentless pace of product launches, announced the debut of a Web bookmarking service for cell phones intended to help users organize their mobile Internet experience, Reuters reports. Called OnePlace, the tool allows users to mark not just individual sites but a collection of 'smart' content feeds providing updates tailored to the nature of a user’s favorite topics.

"It's not Web links you can click on, but it's smart bookmarks that are alive and will give you current information," said Yahoo’s mobile Internet chief. "There are 52 content types that OnePlace understands," he continued, citing sports teams, music groups, online videos, weather and flight information as some examples. The company announced the service at the CeBit tech trade show in Germany.

The Yahoo logo is shown on Thursday, Feb. 14, 2008 in New York.  Yahoo Inc. hopes media conglomerate News Corp. can rescue it from a Microsoft Corp. takeover _ or at least prove the slumping Internet pioneer is worth more money than its unsolicited suitor wants to pay. (AP Photo/Mark...
The Yahoo logo is shown on Thursday, Feb. 14, 2008 in New York. Yahoo Inc. hopes media conglomerate News Corp. can rescue it from a Microsoft Corp. takeover _ or at least prove the slumping Internet...   (Associated Press)
Yahoo CEO Jerry Yang gives a keynote address at the Consumer Electronics Show (CES) in Las Vegas, in this Jan. 7, 2008 file photo.  (AP Photo/Paul Sakuma, file)
Yahoo CEO Jerry Yang gives a keynote address at the Consumer Electronics Show (CES) in Las Vegas, in this Jan. 7, 2008 file photo. (AP Photo/Paul Sakuma, file)   (Associated Press)
The Yahoo Center office building is seen in Santa Monica, Calif. in this Feb. 2, 2008 file photo. (AP Photo/Damian Dovarganes, file)
The Yahoo Center office building is seen in Santa Monica, Calif. in this Feb. 2, 2008 file photo. (AP Photo/Damian Dovarganes, file)   (Associated Press)
Chinese subway riders walk past a Yahoo advertisement at a metro station in Beijing,  in this March 12, 2006 file photo. (AP Photo/EyePress, File)
Chinese subway riders walk past a Yahoo advertisement at a metro station in Beijing, in this March 12, 2006 file photo. (AP Photo/EyePress, File)   (Associated Press)
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