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Networks Prep for Mega Inaugural

Exhuastive coverage of historic inauguration planned

By Rob Quinn,  Newser Staff

Posted Jan 7, 2009 7:08 AM CST

(Newser) – TV networks are gearing up to cover what could be the most-watched presidential inauguration in history, the New York Times reports. The major networks are planning exhaustive coverage. Channels not known for political coverage like MTV, BET, and Nickelodeon plan to send reporters, and even the Home Shopping Network is preparing to set up at one of the inauguration balls to flog memorabilia.

CBS stations have urged the network to cover every hour of proceedings. Networks are adding extra cameras to the route and plan a full day of coverage bookended by special editions of morning shows and evening news. Coverage will continue from the inauguration balls into prime time—although by then it will be competing with American Idol.

Wayne West of Washington adds stars to a float of the American flag for the inaugural parade in preparation for President-elect Barack Obama's inauguration January 20.
Wayne West of Washington adds stars to a float of the American flag for the inaugural parade in preparation for President-elect Barack Obama's inauguration January 20.   (AP Photo/Jacquelyn Martin)
Reviewing stands are built as preparations continue for President-elect Barack Obama's inauguration.
Reviewing stands are built as preparations continue for President-elect Barack Obama's inauguration.   (AP Photo/Charles Dharapak)
Construction work continues on the presidential inauguration stand on the west side of the Capitol.
Construction work continues on the presidential inauguration stand on the west side of the Capitol.   (AP Photo/Susan Walsh)
People walk past scaffolding used to support bleacher seats along Pennsylvania Avenue at Freedom Plaza in Washington.
People walk past scaffolding used to support bleacher seats along Pennsylvania Avenue at Freedom Plaza in Washington.   (AP Photo/Pablo Martinez Monsivais)
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