Skip to: Content
Skip to: Site Navigation
Skip to: Search
FRIDAY, NOVEMBER 27, 2009
| Subscribe to Newser's RSS feeds RSS | Follow Newser on Twitter Twitter


3

Coke Must Run Corrected Ads in Australia

Share

(Newser) – Coke has to run a series of we-goofed ads in Australia after asserting in a recent campaign that the soft drink doesn’t rot teeth, make you fat, or contain much caffeine, the Australian reports. “The moment we saw the ad our eyebrows were raised and that turned to disbelief,” said the chairman of the government agency that ordered the do-over.

The original ad featured an Australian actress who said "drinks like Coca-Cola” can’t rot teeth because they “are swallowed quite quickly.” The actress, Kerry Armstrong, also dismissed the notion of weight gain ("fat chance") and called the claims of high caffeine “a pack of lies.” Coke says it intended to show that the drink isn’t dangerous in moderation, but acknowledged that it “oversimplified” the message.

The ad itself.
The ad itself.   (AP Photo)
Coca-Cola bottles.
Coca-Cola bottles.   (AP Photo)
The ad also claims Coke doesn't cause obesity.
The ad also claims Coke doesn't cause obesity. "Fat chance," it says.   (AP Photo)
« Prev« Prev | Next »Next » Slideshow

Now that I've found out what's myth and what isn't, it's good to know that our family can enjoy one of our favorite drinks. My kids now call me Mum the Myth Buster! - Kerry Armstrong, in Australian Coke ad

« Prev« Prev | Next »Next » Slideshow
OFF THE GRID
11.24.09
Murdoch and Microsoft: The Mice Are Trying to Roar
11.23.09
Books Are Bad for You
3 comments
VIEWING:
 
TerrifiedCitizen
Apr 2, 09 7:36 PM CDT
OMG... the ad almost sounds like BushCheney explaining why we're not in Iraq for the oil... Say, why didn't those ads get corrected? Reply
Vote up! Vote down!
0
IN RESPONSE:
Mr.C
Apr 3, 09 12:26 AM CDT
this has nothing to do with politics - shut up
Vote up! Vote down!
0
IN RESPONSE:
anchower
Apr 3, 09 8:26 PM CDT
Eat it, Mr. C.
Vote up! Vote down!
0
LEAVE A
COMMENT Comment Policy
Facebook ConnectPost this comment to Facebook?

After connecting you will have the option to post your comment on your Facebook profile.

 

Related Newser Stories

1 Story

FTC Subpoenas Food Giants
on Marketing
to Kids

Congress wants data
on childhood obesity

Aug 11, 07 4:33 PM CDT
(Newser) - The FTC dealt out 44 subpoenas yesterday to food companies, including McDonald's, Coca-Cola, and Kraft, seeking information on how much they spent on advertising to kids. The businesses have until November 1 to comply for a report the FTC is preparing for Congress on marketing practices and child obesity. More »

MORE ABOUT:
obesity • Congress • nutrition • health • advertising • childhood obesity • McDonald's • marketing • Coca Cola • children • weight • diet • FTC • General Mills • advertisements

1 Story


Business  •  Media  •  Science & Health  •  World 
TwitterFollow @NewserBusiness on Twitter

 
obesity • Australia • advertising • Coca Cola • caffeine • teeth • retract • dental hygiene • print advertising • corrective

from our news partners

PopEater.com