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Drug Dealers: Experts in Recessionary Business

CEOs could learn a lot from hustlers

By Nick McMaster,  Newser Staff

Posted Sep 21, 2009 5:26 PM CDT

(Newser) – 50 Cent is the first rapper to pen a book of management advice. It’s a shame, then, that The 50th Law, co-written by Robert Greene, boils down to the worst kind of “be authentic” self-help boilerplate, writes Lucy Lucy Kellaway for the Financial Times. As a former drug dealer, 50 has a lot to offer managers, especially in a recession.

Dealers are good models for doing business in a credit crunch because “they live permanently in a world of zero credit,” Kellaway writes. Cost-cutting CEOs must detach themselves from employees whose jobs are in peril, just as hustlers must disregard customers' welfare. One difference: "In an emergency a drug dealer must be able to pop his product in his mouth and swallow it at a moment’s notice—whereas the CEO seldom finds call for such extreme action."

Brazil's federal police officers show drugs seized during anti-drug operations, in Rio de Janeiro, Friday, June 26, 2009.
Brazil's federal police officers show drugs seized during anti-drug operations, in Rio de Janeiro, Friday, June 26, 2009.   (AP Photo/Silvia Izquierdo)
American rapper Curtis 50 Cent Jackson arrives for the amfAR Cinema Against AIDS benefit at the Hotel du Cap-Eden-Roc, during the 62nd Cannes International film festival, in Antibes, southern France, Thursday, May 21, 2009.
American rapper Curtis "50 Cent" Jackson arrives for the amfAR Cinema Against AIDS benefit at the Hotel du Cap-Eden-Roc, during the 62nd Cannes International film festival, in Antibes, southern France,...   (AP Photo/Matt Sayles)
US rapper Curtis James Jackson III, alias 50 Cent performs during the Music Openair in Frauenfeld, Switzerland, late Saturday, July 11, 2009.
US rapper Curtis James Jackson III, alias 50 Cent performs during the Music Openair in Frauenfeld, Switzerland, late Saturday, July 11, 2009.   (AP Photo/Keystone/Ennio Leanza)
Brazil's federal police officers carry drugs seized during anti-drug operations, in Rio de Janeiro, Friday, June 26, 2009.
Brazil's federal police officers carry drugs seized during anti-drug operations, in Rio de Janeiro, Friday, June 26, 2009.   (AP Photo/Silvia Izquierdo)
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COMMENTS
Showing 3 of 6 comments
guanlob
Sep 22, 2009 4:29 AM CDT
What I learned in this article: 1) Drugs = Black People 2) Swallow product if caught by police 3)Our national economy is being reduced to drug business.
alkaseltzersammich
Sep 22, 2009 4:27 AM CDT
I think 50 cent's success has more to do with people loving his garbage rapping than drug dealing.
rajanKazhmin
Sep 22, 2009 1:02 AM CDT
That's 50 cent. He wrote the book.

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