A Las Vegas strip club has agreed to stop an advertising promotion that involved hauling bikini-clad exotic dancers around in a truck. Larry Beard, marketing director of Déjà Vu Showgirls, said today he's taking his lawyer's advice and parking the truck. "We're going to respect the opinion of the folks that are against it," Beard says. "We're going to be good citizens and take it off the street."
The truck rolled for 13 nights along the Las Vegas Strip from 10pm until 2am, trying to lure customers to the club. The tactic worked, with business booming since the truck started going out, Beard said. The dancers were allowed to perform in the truck because it was classified as a vehicle for hire, which let the dancers ride in the back without seat belts.