NY Ads Crack Down on Saggy Pants Pull 'em up, says disgusted Brooklyn senator By Mary Papenfuss, Newser User Posted Apr 2, 2010 2:32 AM CDT 15 comments Comments (Newser) – A Brooklyn politician has launched a billboard ad campaign slamming the growing cheekiness of saggy pants. "We're better than this!" screams the ads that urge residents to "Stop the Sag." The billboards feature photos of the backsides of two young men with pants so low that their boxer shorts are clearly visible. "Raise your pants, raise your image," the billboard urges. State Senator Eric Adams said he was inspired to act after spotting a man on a subway whose pants were so low that it shocked fellow straphangers. Yet "no one said anything to correct it," he added. Adams' action is part of a growing push against the butt-baring fad. Schools and some cities are cracking down. Even President Obama remarked recently: "Some people might not want to see your underwear. I'm one of them."